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Casio Singapore Awarded Green Label Certification For Its Lamp-free Light XJ Series Projectors And Launched XJ-V2

On 11 December 2015, Casio Singapore celebrates an industry-first Green Label Certification by the Singapore Environment Council (SEC) for its ‘Slim’, ‘Standard’ and ‘Core’ series of lamp-free Laser and LED Hybrid light source projectors. The Green Label Certification reinforces Casio’s position as an industry leader for its series of affordable lamp-free Laser projectors that optimizes performance without compromising on environmental sustainability.

Casio lamp-free projector models that have attained Green Label Certification include:

  • ‘Core’ Series – XJ-V1
  • ‘Slim’ Series – XJ-A257/ XJ-A252/ XJ-A247/ XJ-A242/ XJ-A142 / XJ-A147
  • ‘Standard’ Series – XJ-M151 / XJ-M156 / XJ-M251 / XJ-M256
(Left) Mr Desmond Gay, Product Marketing Specialist (Regional) Projector, Casio Singapore, (Right) Mr Watanabe Shunichi, Managing Director Casio Singapore

Casio Singapore also took the opportunity to showcase their latest lamp-free projector XJ-V2. One great improvement from its predecessor – XJ-V1, the XJ-V2 achieves a higher 3000 lumen brightness. Mr Desmond Gay, Product Marketing Specialist (Regional), Projector Casio Singapore, explained that Casio is constantly looking for ways to improve the product that serves the needs of the customers. The 3000 lumen brightness is a benchmark that is generally accepted in a bigger room environment such as school. However, Mr Gay also emphasized that XJ-V1 is a very good product that caters to different markets such as small offices or home users who don’t need that kind of brightness.

 

Compared to conventional mercury lamp projectors, using the XJ-V2 results in lower energy consumption and maintenance costs. The Laser and LED Hybrid light source helps to prolong the projector’s usability and lifespan of up to 20,000 hours while reducing overall energy consumption by half, enabling educational institutions and businesses to save cost and reduce carbon footprint. By going lamp-free, there is no need to worry about routine maintenance brought about by wear and tear, contributing to a lower TCO and greater long-term cost savings.

Casio’s lamp-free projector is seeking to change the way how projector makers run their business. There is a lifespan for the lamp in the projectors and once exhausted, users need to get it replaced and there gives companies repeated customers. When asked how this has impacted the business, Mr Watanabe Shunichi, Managing Director Casio Singapore commented, “Business is not about chasing money”. He further elaborated about Casio’s stand in delivering products that address customers’ needs. Making good and durable products do not mean losing repeated businesses. He cited example of Casio’s solar-powered calculator that is designed to last 20 years and explained further,” if we can keep people happy (with Casio products), our business will grow”.

Price and Availability

The latest XJ-V2 projector is available at all Casio Authorised Retailers at a Suggested Retail Price of SGD899 from the last week of December 2015.

XJ-V2 Main Specifications

 

Light Source

Laser & LED hybrid light source
Estimated Life of Light Source Up to 20,000 hours (warranty 6,000hours)
Brightness 3000 lumens
Contrast Ratio 20000:1
Keystone Correction ±30 (manual)
Projection Lens 1.1X manual zoom, manual focus, F2.4 to 2.54 / f17.16 to 18.98
Projection Screen Size 30 to 300-inch
Projection Ratio 1.54 to 1.71:1
Lens Offset 72%
Projection Distance 60-inch Screen 1.79m to 1.99m
100-inch Screen 3.07m to 3.41m
Minimum Distance 0.83m
Projection System DLP® chip × 1, DLP® system
Display Element Chip Size XGA 0.55-inch DLP® chip
Number of Pixels 786,432 pixels (1,024 × 768)
Color Reproduction Full color (up to 1.07 billion colors)
Scanning

Frequencies

Horizontal 15 to 91 kHz
Vertical 50 to 85 Hz
RGB Display Resolution Real XGA (1,024 × 768)
Maximum UXGA (1,600 × 1,200) resizing
Computer Input Terminal RGB 15-pin mini D-Sub × 1
Component Display Resolution Up to HDTV (1080P) resizing
YCbCr/YPbPr Input Terminal Shared with RGB input terminal
Digital Display Resolution Up to HDTV (1080P) resizing
HDMI Input Terminal HDMI Type A × 1 (HDCP support, audio signal support)
Audio Audio Input Terminal 3.5 mm stereo mini jack × 1
Audio Output Terminal 3.5 mm stereo mini jack × 1 (variable audio output)
Control Terminal RS-232C (D-Sub 9 pin) × 1
Service Terminal Micro-USB Type B× 1 (for firmware updates by the user)
Direct Power-ON / Direct Power-OFF Yes
Digital Zoom Yes (2X)
Security Compatibility Kensington-compatible, power-on password
Power Source AC 100V to 240V, 50/60Hz
Eco Mode Manual 1 to 5
Power

Consumption

Eco Mode Manual 1 130W
Manual 5 75W
Eco Off Mode Bright 165W
Normal 140W
Standby Power 100 to 120V 0.12W
200 to 220V 0.23W
Dimensions (including Projections) 269.5 (W) × 269.5 (D) × 88.5 (H) mm
Weight 2.9kg
Main Accessories Wireless remote control, test batteries(AAA-size),

AC power cord, warranty card

 

Note: The above table is given only for reference. Please go to Casio’s website or respective distributors for a more updated information.

Samsung Galaxy View For The Family

Galaxy View – Source Instagram user @weewu

Singapore, November 2015 – Samsung Electronics Singapore today announced the launch of the Samsung Galaxy View, the new must-have edutainment companion for every home. With its 18.4-inch touchscreen display, interactive user interface and long-lasting battery life, the Galaxy View is the ideal lifestyle and edutainment device perfect for the whole family.

“At Samsung, we are committed to continuously pushing the boundaries in technology and design to provide our consumers with the best experience on mobile devices. Designed with the needs of the whole family in mind, the new Samsung Galaxy View aims to bring a new dimension of unprecedented mobile entertainment that can be used by all,” said Eugene Goh, Vice President, IT & Mobile, Samsung Electronics Singapore.

Immersive Visual Experience on Stunning Large-Format Screen

The Galaxy View features an 18.4″ full-HD screen and is equipped with unmatched capabilities, offering consumers and their families a new dimension in home mobile enjoyment. Available in Wi-Fi® and 4G+ enabled models, the edutainment companion allows users to enjoy the full offerings of a regular sized tablet on a whole new level with the stunning large-sized display.

The Galaxy View’s long-lasting battery life also provides up to 8 hours of video playback, ensuring that users can enjoy hours of immersive viewing anywhere in their homes without worrying about recharging.

The 18.4″ edutainment companion also features a two-way stand that creates a comfortable viewing experience anywhere in the house while making it incredibly easy and convenient for family members to bring it from room to room. From catching up with the latest television series in the bedroom, or referencing a cooking tutorial in the kitchen, to a match between siblings in a game of Hearthstone in the living room, the Galaxy View exudes the perfect balance of mobility and immersive multimedia experience.

Edutainment Hub for Everyone in the Family

Designed with the whole family in mind, the Samsung Galaxy View offers endless edutainment options for the whole family in a sleek and dynamic package. The stunning wide display equipped with powerful speakers that delivers crisp and clear sound enables the Galaxy View to be the centre of family multimedia experience.

Consumers will have access to a full ecosystem of AndroidTM applications and content via Google PlayTM and Samsung Galaxy Apps on the Galaxy View to cater to the different needs of each family member.

Parents seeking a kid-friendly edutainment companion for their child’s educational needs can access a library of educational and entertainment applications that will enhance every learning session into one that is both fun and interactive. Teenagers in the home can also enjoy working on their school projects with the Galaxy View’s large screen. There is also much in store for grandparents who want to catch up on their reading with specially curated content available on the device.

Seamless Connectivity

Consumers can stay connected with friends and family members through the Family Square feature on the new Galaxy View. Through the customised dashboard, users can design their own personalised notes on photos of precious memories for sharing simply by connecting to the device via their smartphones.

Family and friends can also have a richer video call experience with the Galaxy View. The full HD front camera enhances the image quality so that special moments with loved ones are as vivid and real as seeing them face to face, even when apart.

Local Pricing and Availability

The Samsung Galaxy View will be available from 7 November 2015 in Black. It will come with Wi-Fi® and 4G+ options, in 32GB2 with microSD supporting up to 128GB at a recommended retail price of $898 and $998 respectively.

Consumers who purchase the Galaxy View will receive a free

Samsung Portable SSD T1 – Source: Instagram user @weewu

Samsung Portable SSD T1 worth $269. This introductory promotion is available, while stocks last, at major consumer electronic stores, and Samsung Experience Stores.

Compatible accessories for the Galaxy View will also be available at the following recommended retail prices:

  • Samsung Galaxy View Carrying Case (Black) – $68

The Galaxy View will be available at local telecommunication operators, major consumer electronics stores, authorised retailers and Samsung Experience Stores.

Content Partnerships

Users will enjoy specially curated content best enjoyed on the stunning large format screen of the Samsung Galaxy View:

  • Samsung KidsTimeTM 3.0

    For families with children aged 3 to 7, Samsung KidsTimeTM is the perfect complement for the Galaxy View’s large screen size. Family fun is upsized with 100 carefully curated learn-through-play games and eBooks covering subjects from Science, Maths, Reading and Arts, among others. With Samsung KidsTimeTM, parents will have a peace of mind as the application only features age-appropriate content and are consumed within a safe environment where there are no advertisements, no in-app purchases and no communications from strangers. Samsung KidsTimeTM 3.0 also comes with KidsTimeTM Parent, a companion application for parents to remotely control their child’s access to the device, with features like App Timer, App Lock and the ability to choose which applications to download for their child. Usage reports also enable parents to monitor and track their child’s KidsTimeTM activities.

    Galaxy View users can enjoy 12 months of free access to 100 games and eBooks worth up to $85, on a while stocks last basis.

  • Superstar Teacher

    Developed by a team of curriculum specialists and delivered by the best teachers, the primary and secondary online video lessons in Superstar Teacher promises to be fun, interesting and of the highest calibre. Interactive quizzes are also embedded into the lessons to assess students and track their understanding.

  • SPH Interactive Magazines

    Download and read interactive editions of popular magazine titles such as Men’s Health, Her World and Home & Decor from Asia’s leading magazine publisher. Enjoy up to 70% off your favourite magazines. Subscribe to any 3 digital magazines at only $35 (UP: $120) when you do so via Galaxy Life.

Specification


Galaxy View

Network 4G+ LTE CAT 6 (up to 300Mbps)/ 4G+ LTE FDD [Band 1 (2100MHz), Band 3 (1800MHz), Band 5 (850MHz), Band 7 (2600MHz), Band 8 (900MHz), Band 20

(800MHz)]/ 3.5G (HSPA+ up to 42Mbps)/ 3G [B1 (2100MHz), B8 (900MHz)]

Processor 1.6GHz Octa Core Processor
Display 18.4″ 16M colours (1920 x 1080) full touch (C-type) TFT LCD Screen
Platform Android™ 5.1.1 (Lollipop)
Camera 2.1MP Front Camera (Beauty Face, Timer Shot)
Video FHD Video Player [3GP, MPEG4, M4V, 3G2, WMV, AVI, ASF, FLV, MKV,

WEBM] 1080p @ 30fps, FHD Video Recorder [3GP, MPEG4] 1080p @ 30fps

Audio MP3,M4A,3GA,AAC,OGG,OGA,WAV,WMA,AMR,AWB,FLAC,MID,MIDI,XMF,MX MF,IMY,RTTTL,RTX,OTA
GoogleTM Services Chrome™ Browser/ Android™ Browser, GmailTM, Google SearchTM, Google Voice SearchTM, Google MapsTM, YouTubeTM, HangoutsTM, Google PlayTM, Google Play Music, Google Play Movies & TV, Google+ Photos™, Google Drive™
Connectivity Wi-Fi® 802.11 a/b/g/n/ac (2.4G+5GHz), Wi-Fi Direct®, Bluetooth® 4.1 , USB 2.0, 3.5mm Ear Jack, Quick Connect3, GPS, GLONASS, Smart SwitchMobile4, Download Booster5
Features & Services Exchange, ActiveSync, Galaxy Apps, S Planner, SideSync 4.0, Smart Manager, Intuitive Multi Window6, ,), Microsoft® Apps (Word®, Excel®, PowerPoint®, OneNote®, Skype®, OneDrive®), Find My Mobile, Samsung KidsTimeTM 3.0 (Downloadable) Soundcamp (Downloadable)
Memory 32GB2 internal memory + MicroSD slot (up to 128GB) with 2GB (RAM)
Dimension / Weight 451 x 275.8 x 11.9 mm

4G+: 2,700g

Wi-Fi®: 2,650g

Battery 5,700mAh

Twitter Increases Advertiser Reach on and off Twitter with Twitter Audience Platform

Singapore, 21 AUG 2015 – Last year, Twitter launched the Twitter Publisher Network to help advertisers connect with audiences beyond the platform in thousands of mobile apps while using Twitter’s powerful measurement, targeting, and creative tools. Since then, Twitter has continued to test it with customers, listened to their feedback, and gained valuable insights. They are now excited to announce significant expansions to the TPN, including a new name to better reflect the evolution of the product: Twitter Audience Platform – a simple and effective way for advertisers to reach over 700 million people on and off of Twitter.

Firstly, Twitter is expanding beyond mobile app installs and re-engagements, by offering advertisers the ability to drive two additional objectives with the Twitter Audience Platform: Tweet engagements and video views. Both are now available for the first time in beta to all managed clients globally. Secondly, Twitter is launching new creative formats to help advertisers better engage with their in-app audience. See below.

Examples of brands engaging their audience using Twitter. 

The Twitter Audience Platform extended Samsung UK’s Promoted Videos by turning them into in-app video ads
@JBLaudio used the Twitter Audience Platform to reach its target audience in apps.

To read the full press releases, visit here

#Samsung Launches the all new #GalaxyTab S2 and #GalaxyA8 4G+

Samsung Electronics Singapore today announced the launch of the Samsung Galaxy Tab S2 and Galaxy A8 4G+.

 

The Galaxy Tab S2 is the thinnest and lightest tablet of its size in the market. With its stunning SUPER AMOLED display that has been perfectly optimised for reading and viewing any type of digital content, this new Galaxy tablet is the perfect personal companion for users to enjoy quality Me Time and relax with their favourite activities – reading e-books, watching movies or playing games – at home or at play.

Galaxy Tab S2
Galaxy Tab S2

The Samsung Galaxy Tab S2 will be available from 7 August 2015 in Black and in 32GB with microSD supporting up to 128GB. Gold will be available in August 2015. The Galaxy Tab S2 will retail at the following recommended retail prices:

 

  • Galaxy Tab S2 (9.7”) Wi-Fi®:            $698
  • Galaxy Tab S2 (9.7”) 4G+:                $798
  • Galaxy Tab S2 (8.0”) Wi-Fi®:            $598
  • Galaxy Tab S2 (8.0”) 4G+:                $698

Compatible accessories for the Galaxy Tab S2 will also be available at the following recommended retail prices:

 

  • Galaxy Tab S2 (9.7”) Book Cover with Bluetooth® Keyboard: $228 in Black and White
  • Galaxy Tab S2 (9.7”) Book Cover:                                $98 in Black, Red, Gold, Mint and White
  • Galaxy Tab S2 (8.0”) Book Cover:                                $78 in Black, Red, Gold, Mint and White
  • Samsung Multimedia Dock for Tablet:                                $168
Thickness of Galaxy Tab S2 – Source: Instagram user @weewu

 

The Galaxy Tab S2 will be available at local telecommunication operators, major consumer electronics stores, authorised retailers and Samsung Experience Stores.

Galaxy A8 4G+
Galaxy A8 4G+

The Galaxy A8 4G+ is the slimmest full metal Galaxy smartphone to date and includes LTE Category 6 Dual SIM capability and Samsung’s most advanced camera functionalities. Featuring a large 5.7” Full HD SUPER AMOLED display and a 2.5mm super narrow bezel, the Galaxy A8 4G+ provides consumers with a more immersive viewing experience, while still fitting perfectly in their hands.  It is also equipped with high resolution 16MP rear and 5MP front cameras enabling users to capture clear and bright pictures, even in low light conditions.

Thickness of Galaxy A8 4G+ Source: Instagram user @weewu

 

The Galaxy A8 4G+ will be available in Gold and White from 1 August 2015 at a recommended retail price of $698 (without contract) at local telecommunication operators, major consumer electronics stores, authorised retailers and Samsung Experience Stores.

 

To read the full press releases and spec of Galaxy Tab S2, click here

To read the full press releases and spec of Galaxy A8 4G+, click here

#ASUS Launches Sleek 7-inch #ZenPad C 7.0, First Mobile Device with 64-bit Quad-Core Intel® “SoFIA” Chipset

KEY POINTS
* ZenPad C 7.0 redefines users’ tablet experience with refined styling, incredible entertainment capabilities and customisable functionality
* Ergonomic rounded edges with embossed leather patterns that tapers to just 8.4 mm
* First Android L mobile device in Singapore to be powered by the latest Intel® “SoFIA” processor, a cost-efficient chipset that was created in Singapore
* 7-inch IPS display with a wide, 178-degree viewing angle delivers premium visual experience
* ZenPad C 7.0 comes with dual SIM capacity with both 3G SIM slots that support all 3G voice calls and internet access for users on-the-go


Singapore (22nd July, 2015) — ASUS today announced the ZenPad C 7.0 (Z170CG), a 7-inch Android™ tablet that combines refined styling designs and premium entertainment capabilities to redefine the tablet experience. Inspired by stylish clutch handbags and wallets, the ZenPad C 7.0 takes a handy design with embossed leather patterns and a polished metallic frame for a bold and luxurious feel. The ZenPad C 7.0’s svelte 8.4mm profile and 265g weight creates a device that is extremely portable. Powered by the latest Intel® SoFIA processor, ZenPad C 7.0 is the first device to be powered by the locally created mobile chipset. Available in Obsidian Black and Pearl White colours, the ZenPad C 7.0 CG will be retailing at $199 at all ASUS authorised retailers and ASUS brand stores from today.

 

 

To read the full press release, visit http://1drv.ms/1LBUMTk

EPSON LAUNCHES THE WORLD’S FIRST DUAL-LASER 3LCD-REFLECTIVE HOME THEATRE PROJECTOR IN SINGAPORE

Epson held the product launch at KEC Sound System, the exclusive distributor for Epson LS10000. Epson EH-LS10000 home theatre projector is the World’s first dual-laser 3LCD- Reflective Home Theatre Projector. Targeted at audiophiles and home theatre enthusiasts, Singapore is the first South-east Asian market to launch the EH-LS10000.
Guests at the launch were treated to a projection demonstration that showcased the winning attributes of the EH-LS10000. At a showroom that simulates a typical home theatre environment, guests could experience first-hand the ultimate cinematic experience, through the screening of popular blockbuster movies.

 

Lynn Ho highlights the benefit of LS10000
To know the specification of  the device, see the full press release here 

nanu, Singapore-based start-up, wins top honours in Advertising and Marketing category at the Asia Smartphone App Contest.

Singapore, June 18, 2015 – A Singapore-based start-up, nanu, has won the Gold Award in the Advertising and Marketing category at the Asia Smartphone Apps Contest in Hong Kong.
nanu has developed proprietary technology that allows it to overlay voice adverts over the ringtone when a user calls another phone using the app. This offers advertisers a unique opportunity for one-to-one targeted campaigns based on users’ demographics.
nanu is a mobile call app developed specifically for the emerging markets. nanu utilizes proprietary ultra low bandwidth VoIP technology and an advert sponsored free call business model to provide high quality free calls to everyone, everywhere, even on 2G.

 

The adverts are non-intrusive as they end as soon as the receiver picks up the call. The click through rates of the banners on initial campaigns run on nanu have been 6 to 7 times higher than industry standards.

 

“There are not many platforms where you have the undivided attention of the consumer. A phone is as close as you can get to the consumers’ ears. They are likely to pay more attention to an ad being played over the ring tone as they wait for their call to be answered, compared to other traditional intrusive mediums,” said Martin Nygate, CEO of Gentay Communications, the firm behind nanu.

 

“The results are a testament to this. The click-through rates on our campaigns have been much higher than industry standards. This is a major break through in mobile advertising, an area most companies have so far struggled with. This award is a recognition of our achievements on this front,” he added.

 

Mr. C Y Leung, Chief Executive of Hong Kong, presented the award to Martin Nygate. The Asia Smartphone Apps Contest brings together over 100 apps, designed for and used in Asian markets, to recognize the contribution of key players in the sector.

 

The ability to overlay adverts helps nanu to bring down the cost of its calls. Unlike conventional voice calling apps, nanu provides all its calls for free, including calls to non-nanu users on landlines and mobiles. nanu can also be used on any network including 2G, allowing it to provide high quality calls from locations where other apps do not work.

 

The ability to operate on 2G networks has already helped nanu win over customers in emerging markets like India. With more than 1.5 million downloads, India has become nanu’s biggest market, accounting for more than 50% of its user base.  
nanu is currently available on Google Android and Apple iOS.

IHG Signs First Hotel in South Korea’s Second Largest City

268-room Holiday Inn Busan Seomyun to open in 2017

Singapore, 19 January 2015: InterContinental Hotels Group (IHG), one of the world’s leading hotel companies, has signed a management agreement with SiLee Ltd to develop the 268-room Holiday Inn Busan Seomyun in South Korea’s second largest city of Busan.

 

Situated in Seomyun, the city’s central business district (CBD) and a short drive from the International Airport, business travellers will enjoy the hotel’s close proximity to Busan International Finance Center (BFIC) and Busan City Hall. The hotel’s short walking distance to the Bujeon subway station – directly linked to the KTX Train Station which connects to Seoul’s Incheon International Airport – also makes it an ideal option for guests looking to travel from Busan to Seoul during their stay.

 

Facilities at Holiday Inn Busan Seomyun include a fitness centre and roof top swimming pool, and business amenities such as meeting rooms and a business centre. Guests can opt to dine in during their stay with food and beverage available at the hotel’s lobby lounge and the all day dining restaurant on the 20th level whilst enjoying a panoramic view. With plans to redevelop the surrounding area into a lifestyle hub, enhanced by Busan Central Park and the upcoming SSH Boulevard Park, guests can also enjoy their downtime at the neighbouring shops, restaurants and bars when the hotel opens in 2017.

 

Karin Sheppard, Chief Operating Officer, Australasia, Japan & Korea and AMEA Franchising said: “There is thriving tourism across South Korea’s major cities and as its second largest city Busan is also one of the fastest growing destinations in the country. We’ve identified a number of opportunities for growth and are especially pleased to be entering Busan with one of our most well-loved brands, Holiday Inn. It is also an honour to be selected by SiLee Ltd for this partnership and we look forward to welcoming guests through the doors of the new Holiday Inn Busan Seomyun when it opens.”

 

Trevor Lee, CEO, SiLee Ltd, said: “With this being our first venture into hospitality, it was essential for us to find a partner who can bring the international level of hospitality required in this exciting and rapidly expanding metropolis. IHG has a strong reputation as one of the world’s leading hotel companies and the Holiday Inn brand is well recognised by people all over the globe. We have every confidence the brand’s commitment to quality and its established reputation will make Holiday Inn Busan Seomyun the hotel of choice for the growing number of business and leisure travellers to the city.”

 

IHG currently operates eight hotels and resorts in South Korea across two brands: InterContinental and Holiday Inn. Holiday Inn is the world’s most recognised hotel brand in the world with nearly 1,200 hotels worldwide, including 84 hotels across the Asia, Middle East and Africa (AMEA) region. There are a further 48 Holiday Inn properties in IHG’s AMEA pipeline due to open in the next three to five years.

Holiday Inn Explores The Evolution of Souvenirs

The Evolution of Souvenirs is the first installment in the journey to uncover the history and current trends of popular keepsakes

Souvenirs are a multi-million dollar business and have always
formed a crucial part of the travel experience. Holiday Inn has mapped the evolution and history of souvenirs, tracing the very first travel mementos through to their modern day equivalents.

HiRes - HI News Gen - Evolution of Souvenir Infographic
The brand uncovers key dates, trends and fads that have impacted what and why travellers collect souvenirs since 980BC, including where the world’s largest gift shop can be found and which nation of travellers spend the most on souvenirs.

The Evolution of Souvenirs is a prelude to a multi-part Souvenir Series, of infographics developed from a survey of travellers across Asia, the Middle East and Africa. The series delves into the cultural nuances, buying habits and perceptions of souvenir sharing across a wide range of nationalities and ages – and unveil some of the worst and best souvenirs that survey respondents have either received or bought for themselves.

 

Lee Lin Teo, Director of Brand Management for the Holiday Inn Brand Family across Asia, Middle East and Africa (AMEA) at InterContinental Hotels Group (IHG) said,“Souvenirs are an integral part of the travel experience – everyone has a souvenir that are treasured momentos of a great trip, as well as ones that might have quickly found their way to  the back of a cupboard.
“The Souvenir Series gives us the opportunity to uncover not only what travellers like to bring home and share with friends, family and colleagues but also provides an incredible insight into the differences across this diverse and culturally rich region. We always want to learn more about our guests and provide new and exciting experiences, so we are looking forward to the Page 2 of 3 insights from this research.”

From the Ultimate European Excursion, to the souvenir spoons mania that gripped America, to kitschy fridge magnets today, the first Souvenir Series takes the reader through a journey of  souvenir discovery.

Keep updated on the Souvenirs Series and all other Holiday Inn news and campaigns by visiting HolidayInn.com/Communications.

Transitions Signature – Life Well Lit

Transitions Optical released its latest Transitions Signature Lenses in Hong Kong, Indonesia, Philippines, Malaysia, Singapore and Thailand. The product is developed based on Transitions Optical’s latest Chromea7 technology and tested with own proprietary, patented measurement technology – Life360. See the introductory video on Life360 below

The new Chromea7 Technology enables the lens to be more responsive to the small change in light conditions outdoor while maintaining clarity indoors.

Transitions Lenses turn dark under bright sunlight
Transitions Lens turns dark under bright sunlight

 

Recognising today’s wearers are constantly on the go, Transitions Signature lenses cater to the increasingly mobile lifestyle of the wearer with Chromea7 Technology. Equally adaptable indoors and in low light conditions, Transitions Signature Lenses is able to adjust seamlessly and return to clarity without the wearer even noticing the change.

Host is explaining the change in the lenses when moving from indoor to outdoor
Host is demonstrating the change in the lenses while moving from outdoor to indoor

 

I am very impressed with  the comfort and seamless transitions during the 15 min experience with Signature series  of products. Given the high humidity and direct insolation from the sun in Singapore, this is a good product for working professionals who are constantly on the move.

Transitions Signature Lenses are currently available at all authorised eye care practitioners in a range of materials and designs. For more information, please visit http://www.transitions.com/en-sg/.