Dell Launches New Inspiron 7000 Series Laptop in Singapore

Singapore, October 2017 – Dell revealed a new Inspiron 7000 series laptop in the newly revamped Plaza Singapura Store.

From left Inspiron 15 7000 (7570), Inspiron 15 7000 Gaming (7567), Inspiron 13 7000 2-in-1 (7373). Source: Instagram user @weewu

The new Inspiron 13 7000 2-in-1 aims to bring stunning visuals and powerful performance in a small footprint. A narrower border and FHD IPS touch display also supports active pen for digital drawing, writing and note taking.

With the new Inspiron 13 7000 2-in-1, consumers can watch movies or video chat uninterrupted thanks to SmartByte streaming technology co-engineered by Dell that prioritises streaming and conferencing above other network activities.  It also offers longer battery life and quieter performance with standard SSDs or optional PCIe NVMe SSDs.

 

For those who prefer a traditional laptop, the new Inspiron 7000 laptops are the perfect travel companion with the slim, light and thin-bezel design in Platinum Silver or Pink Champagne. Available in 15 inches, the Inspiron 7000 offers a brilliant FHD IPS display for a crisp, detailed picture, viewable from a wide range of angles without sacrificing image quality. The laptops take advantage of the outstanding performance, responsiveness and hardware enabled security built into the 8th Generation Intel Core processor.

 


The new Inspiron 15 7000 Gaming Laptop offers NVIDIA GeForce GTX 1060 discrete graphics and NVIDIA Max Q Design technology, 7th Gen Intel quad core CPU options and dual fans to keep the system cool and quiet while powering through challenging games. Anti-glare IPS wide viewing angle FHD display provides excellent visual clarity while Waves MaxxAudio Pro software delivers precise audio. The laptop’s new 2×2 WiFi antenna design provides great wireless performance, while the SmartByte software prioritises gaming and video content to keep games and videos smooth even during large file downloads. A new quick-charge battery gets up to 80% capacity within an hour and the Thunderbolt 3 multi-use port connects multiple devices (including support for up to two 4K displays) to the laptop with transfers up to 40Gbps.

Pricing and Availability:

All products are available immediately, unless otherwise stated, through Dell and its authorised partners:

 

Product Starting Price in SGD / Availability
Inspiron 13 7000 2-in-1 (7373) From $1,599. Available now.
Inspiron 15 7000 (7570) From $1,599. Available now.
Inspiron 15 7000 Gaming (7567) From $1,599. Available now.

A Startup Wants to Solve Problems in Singapore’s F&B Sector

Running a Food & Beverage (F&B) business usually involves a lot of co-ordination ranging from sales ordering to stock replenishment. Often, small business owners find themselves spending too much time handling manual business operations instead of putting resources in more higher yield activities.

 

Dr Koh Wee Lit, CTO Habitat Blue

The Neo Dimension has recently visited Franchising & Licensing Asia 2017 and got to know Habitat Blue, a startup specializing in providing end-to-end point of sales (POS) solutions. During the tour, Dr Koh Wee Lit , Chief Technology Officer Habitat Blue, shared with us his experience in handling small businesses in developing South East Asian markets and the company’s Orca business system has successfully helped entrepreneurs grow their businesses. In 2016 alone, the company processed over approximately SGD 32 million worth of transactions.

 

Cost should not be the barrier for small businesses in Singapore to jump onto the technology bandwagon. At the booth, Dr Koh showcased their range of products that aims to help F&B businesses in improving productivity without incurring high investment cost.

 

For example, one of the products, Orca Lite, is an all-in-one POS system that allows small businesses to get an overview of their stock inventory and sales transactions via any Android-powered tablet at the price of SGD49 per month. For young startups, Habitat Blue also offers the entire installation package which includes both the software and all the required hardware at an affordable price of below SGD 1,200.

 

For more established businesses, Habitat Blue has a more advanced version of Orca that can handle more complex F&B operations. More importantly, it is highly customizable to support the customer’s requirements including data migration and/or integration with existing systems.

 

Below is the video on how a F&B outlet is using Orca Business Operating System to handle food ordering and kitchen workflow.

 

 

Nokia 8 Will Hit Singapore Stores From 14 October Onwards

You have heard it right! The rumor is true. Nokia’s first Android phones – Nokia 8 will be coming in to Singapore and you could get them through major electronics and  Telco’s exclusive stores from 14 October onwards.

Ever since the announcement in Aug this year, the Nokia 8 has been receiving a lot of attentions from the market. Unlike other smartphone markers which try to differentiate themselves from others by putting a lot of proprietary bloat-wares in the Android OS, Nokia 8 will be powered by  stock version Android OS.  This means that Nokia 8 users will get updates soon after Google release it instead of waiting for the patching from the phone manufacturers.

If  you are keen to know what other benefits of stock android, you may wish to read up more here

 

Nokia 8 will be available in three colours – Polished Blue, Tempered Blue and Steel in Singapore at a suggested retail price of SGD 769 from tomorrow through sole distributor A-Mobile at all M1 Shops, Courts, Harvey Norman, Challenger, Sprint Cass, Mustafa, Handphoneshop, 3Mobile and selected AMobile authorised retailers.

About HMD Global

Headquartered in Espoo, Finland, HMD Global Oy is the new home of Nokia phones and tablets. HMD designs and markets a range of smartphones and feature phones targeted at a range of consumers and price points. With a commitment to innovation and quality, HMD is the proud exclusive licensee of the Nokia brand for mobile phones and tablets. Nokia is a registered trademark of Nokia Corporation

New Sony Xperia’s Series Smartphones Impressed The Market With 3D Scanning Capabilities

Sony Mobile Communications Singapore launched three smartphone innovations in Singapore, the Sony Xperia XZ1, Xperia XZ1 Compact and Xperia XA1 Plus.

 

The Xperia XZ1 and Xperia XZ1 Compact will be among the first smartphones to launch with Android 8.0 (Oreo), available exclusively for at all Sony Store, Sony Centre and on Lazada Singapore website.

These flagship models along with the super midrange Xperia XA1 Plus, will officially launch on 7 October at authorised local retailers.

The new Xperia XZ1 and Xperia XZ1 Compact target at the mid to premium segment of the market (RPP SGD 898 and SGD 688) whereas the Xperia XA1 Plus is designed for the more budget-conscious consumers (RPP SGD498) .

Let’s just zoom in to what’s on the plate for the new Xperia XZ1 and Xperia XZ1 Compact.

Super Low Motion: Following through the success of their predecessor Xperia XZ Premium, both devices are equipped with Sony’s Motion Eye cameras that allow video recording at super slow motion. In case you are new to the Sony’s Motion Eye technology,  the “Predictive Capture”, as the name suggested, actually captures the images before the user tap on the shutter button of the camera; this means that it is highly unlikely that you will miss the moment for the perfect shot.

3D Scan: I think this is the highlight of the new Xperia. For the first time, we see 3D technology built-in to the smartphone. Sony has developed in-house algorithm that are able to generate high quality 3D scans of objects in just one minute using four scan modes; head scan, face scan, food scan and freeform scan.

The 3D renders can be shared via messenger apps as stickers or online 3D communities such as Sketchfab. They can also be brought to life as fun avatars using the camera’s AR effects option, 3rd party apps or set as a one-of-a-kind live wallpaper. Those interested in creating memorable keepsakes may also easily send their scans directly to 3D printing companies like Shapeways.

 

Difference between Xperia XZ1 and Xperia XZ1 Compact

Notably, both phones are armed with Qualcomm Snapdragon 835 processors and 4GM RAM so in terms of speed and performance, these 2 devices are essentially the same.

The key difference lies on the front facing camera – The Xperia XZ1 sports a 13MP camera higher than the 8MP camera on the Xperia XZ1 Compact. This may matter to those who do a lot of video conferencing or selfie with their phone.

 

When comes to the display, both devices are packed with Sony’s proprietary TRILUMINOS technology which is modified from Sony TV display technology.  However, the Xperia XZ1 has a bigger 5.2 -inch IPS LCD than the Xperia XZ1 Compact’s 4.6 – inch IPS LCD.  In addition, the resolution on the XZ1 (424ppi) is higher than XZ1 Compact (319ppi). If you are super anal about the display, this is something that you need to know.

 

 

 

 

 

 

 

 

Golden Village’s New Paya Lebar Theatres Equipped With Latest Laser Projectors From Barco

Singapore, 4 October 2017 – Singapore’s Golden Village Multiplex (GV), is upping the ante in the entertainment scene in the east of the city, with the opening of Singapore’s first all-new laser projection multiplex at the new Singpost Centre retail mall, located at the heart of Paya Lebar.

Laser projection will make its debut on the screens in all eight auditoriums at the 756-seat GV Paya Lebar, which officially opens to the public on Friday 6th October. With a brightness of 20,000 lumens, the Barco Smart Laser Projection delivers unprecedented picture quality, far outperforming traditional digital projections. The new system creates higher contrast, clearer, crisper imagery and higher colour saturation, providing viewers with a far superior visual effect.

Eddie Tan, General Manager SEA, at Entertainment & Corporate, Barco, the company behind the laser projection technology, added, “We are delighted to work with Golden Village to install the Barco Smart Laser Projection series at Golden Village Paya Lebar. Laser projection is the future of large display technology and we are excited to witness a major step-up in technical performance in the big screens here in Singapore. We’re confident that this new collaboration will be a big hit with movie-goers here in Singapore.”

This is not the first time that GV collaborates with Barco. In fact, GV has recognized the rise of digital projectors in the cinema business and has done the switch to Barco’s digital projectors in all their cinemas in Singapore back in 2012.  Read the full press release here 

GV Paya Lebar’s latest seating concept in its DUO DELUXE hall, gives movie goers the option of enhanced privacy and comfort. With its opulent twin leatherette seats, specially designed with lumbar cushion for superior support, the exclusive 58-seat cinema is further testament to GV’s uncompromising approach to creating the ultimate cinema experience. We’re told tickets for this hall will cost $15 on weekdays and $20 for weekends, pricing it slightly lower than the gold class.

The cinema will officially opens this Friday, 6th October.

Google Pixel 2 XL will arrive in Singapore  exclusively with Singtel

Singapore, 5 October 2017 – Singtel (stock quote: Z74.SI) today announced that it will bring the highly anticipated Google Pixel 2 XL to Singapore as its official telco partner. Singtel customers will be the first in Southeast Asia to purchase the brand new device when it is launched on 15 November.

 

Mr Yuen Kuan Moon, Chief Executive Officer, Consumer Singapore, Singtel, said, “We’re excited to bring the Pixel 2 XL to Singapore. It is a device that many Android fans here have been eagerly waiting for, and we are sure they will be amazed by its innovative features. With our extensive 4G network speeds and new Combo plans, coupled with our unlimited data options, customers will enjoy the optimal Google Pixel 2 XL experience – they can take and upload as many selfies as they want and ask Google Assistant endless questions!”

 

On the fastest mobile network in Singapore, the Pixel 2 XL, a Cat 11 4G LTE device, allows customers to experience data speeds of up to 500Mbps island wide.

The Pixel 2 XL is equipped with powerful features such as a camera that takes beautiful photos and standout videos in any light, unlimited cloud storage1 for all your photos and videos in Google Photos, and a long-lasting battery with 7 hours of battery from 15 minutes of charge2. The Pixel 2 XL also comes with Google Lens, a new set of visual smarts that helps you learn about the world around you and get things done, and a localised version of Google Assistant, which will be launched later this year for use with Singaporean English.

 

Customers can register their interest for Google Pixel 2 XL at singtel.com/googlepixel, from 9am today.

Omron Opens Automation Center in Singapore

 OMRON (Stock Quote: TYO:6645) announced the launch of its Automation Center (ATC) in Singapore. The innovation showroom cum research and development (R&D) facility is part of a SGD 13.5 million (USD 10 million) investment in robotics capabilities in Singapore over the next two years and is in line with Singapore’s push towards advanced manufacturing. This is OMRON’s ninth and latest such centers globally.

The OMRON ATC in Singapore offers a glimpse into the future of manufacturing, which is set to be connected, intelligent, and highly data-driven. This is the first OMRON ATC worldwide that is dedicated to exploring the use of advanced artificial intelligence (AI), the Internet of Things (IoT), and robotics technologies for manufacturing applications. In fact, Omron has recently acquire Microscan Systems, US-based Industrial Code Reader Company as part of their future deployment of IoT in the manufacturing environment.

Also unique to this ATC is a working model of OMRON’s Smart and Future Factory, and the Future CEO Cockpit, which showcase how a new level of manufacturing intelligence and operational visibility can be attained leveraging disruptive technologies.

With manufacturing industry contributing to almost 20 percent of Singapore’s GDP, it is crucial that manufacturing industry players here stay abreast of the latest Smart Manufacturing innovations and technological developments.

PropertyGuru Asia Property Awards (Singapore) 2017 reveals shortlist that defines today’s urban landscape

SINGAPORE – 27 September 2017 The PropertyGuru Asia Property Awards (Singapore) 2017, presented by Kohler and supported by the country’s No. 1 property site PropertyGuru.com.sg, have revealed the official shortlist of nominees comprising the year’s best and most inspired projects that define the urban landscape in Singapore today.

 

More than 20 developments from 16 companies and joint venture firms have made the final stage of the country’s most prestigious real estate competition, with GuocoLand Singapore leading with 12 nominations – the most for any developer.

 

GuocoLand’s projects inside the integrated development Tanjong Pagar Centre earn nods in multiple categories, including outstanding office, retail, hotel and condominium development and design.

 

The entire project, which has direct access to the Tanjong Pagar MRT, is the site of Wallich Residence, a Best Luxury Condo Development nominee that was inspired by famous botanist Dr Nathaniel Wallich, a pioneer in establishing Singapore’s reputation as Asia’s ‘Garden City’.

 

‘Sustainable Development’ nominee EL Development is tied in second place with eight nods. A number of its official entries are competing with each other, namely in the categories for Best Private Condo Development, Best Private Condo Architectural Design, and Best Condo Landscape Architectural Design.

 

Tied in second place with eight nominations is boutique developer Lian Beng Group Ltd for the company and its joint ventures, followed in third place by last year’s two-time winner QingJian Realty, with seven nominations for its affiliates and subsidiaries.

 

Known for forming successful joint ventures in Singapore and overseas, Oxley Holdings Limited receives six shortlists in the office and hotel categories, as well as the new award for Best Industrial Development, a nomination it shares with JV partner Lian Beng Group. The partners also share a nod in the special award for their corporate social responsibility initiatives.

 

Now in its seventh year, the PropertyGuru Asia Property Awards (Singapore) competition returns to recognise the finest in Singaporean real estate, which – despite slowing down in recent years due to government-led cooling measures and having a lower number of transactions or launches compared with previous years – still leads the ASEAN region in green building, sustainable design, and technological and architectural innovation.

 

“Increasing globalisation and Internet exposure have no doubt added to the competition amongst Singaporean developers and in doing so, raised the standard across the region,” said chairman of the judges and renowned architect Minkqee Tan, chief designer at MINKEE Architects Pte Ltd.

 

“We’re excited to see that developers are plying their trade with more thoughtful products and are forced to embrace innovations and new features in order to stay ahead of the game. Concept, design, pricing, green features, world-class amenities, quality of construction, creativity and originality, plus unique selling points, are all considerations for the judges.”

 

Tan is joined on the independent panel of judges by respected industry experts: Alexander Karolik Shlaen (CEO, Panache Management); Robert Greg Shand (Greg Shand Architects); Lim Wenhui (Partner, SPARK Architects); Clement Ong (Head of Strategic Planning and Investment, Banyan Tree Group); Benedict Lim (Managing Director, Real Estate Transaction, Ernst & Young Corporate Finance Pte Ltd); and Natalie Breen (Real Estate Legal Leader & Partner, PwC Legal International Pte Ltd).

 

Under the strict supervision of trusted awards supervisor BDO, the panel selected the final shortlist following a six-month nomination and judging process that included actual site inspections and intensive panel deliberations.

 

 

 

All 25 competition and special awards shortlists were decided by the panel, with the exclusion of the 2017 Singapore Real Estate Personality of the Year award, which will be chosen by editors of PropertyGuru Property Report magazine and the winner announced before the gala dinner.

 

“This is an exciting time to celebrate the success of Singapore’s best developers as the market slowly rebounds due to increasing local and foreign demand. With this strong shortlist, we look ahead to the future of the domestic property sector that gives importance to sustainable and green amenities to suit the needs of consumers. It is our hope that consumers look to this year’s finalists to aid them in making informed and confident decisions,” said Hari V. Krishnan, CEO of PropertyGuru Group.

 

Shortlisted developers are now gearing up to attend the black-tie gala dinner on Tuesday, 7 November, at the Sands Expo and Convention Centre at Marina Bay Sands, where Winners and Highly Commended companies will be named.

 

The gala dinner and presentation ceremony is exclusive for shortlisted nominees, taking place alongside the two-day PropertyGuru Asia Real Estate Summit (7-8 November) and the PropertyGuru Asia Property Awards Grand Final (8 November), where delegates and regional nominees from around Asia will gather to honour the best in Asia’s real estate sector.

 

The seventh annual PropertyGuru Asia Property Awards (Singapore) 2017 is supported by title sponsor Kohler; co-sponsors Regus and Mitsubishi Electric; official portal partner PropertyGuru.com.sg, Singapore’s No. 1 property site; media partners Southeast Asia GLOBE, Oxford Business Group, Realestate.com.kh, and PropertyGuru Property Report, Asia’s leading luxury real estate, architecture and design publication; and the awards’ official supervisor BDO, the world’s fifth largest auditing and accountancy firm led by executive director Roger Loo and manager Jan Weidlich.

 

THE FULL SHORTLIST OF NOMINEES

PropertyGuru Asia Property Awards (Singapore) 2017

 

DEVELOPER CATEGORIES

 

Best Developer

  • WINNER will be revealed on 7 November 2017 during the gala dinner

 

Best Boutique Developer

  • Lian Beng Group Ltd
  • Pollux Properties Ltd
  • TEE Land Limited

DEVELOPMENT CATEGORIES

 

Best Luxury Condo Development

  • Spottiswoode Suites by Spottiswoode Development Pte Ltd (a JV between Lian Beng Group Ltd and Centurion Properties Pte Ltd)
  • Wallich Residence by GuocoLand Singapore

Best Private Condo Development

  • High Park Residences by CEL Development
  • Parc Riviera by EL Development Pte Ltd
  • Queens Peak by HY Realty (Dundee) Pte Ltd
  • Stars of Kovan by Property Enterprises Development (S) Pte Ltd
  • Symphony Suites by EL Development Pte Ltd

Best Executive Condo Development

  • iNz Residence by QingJian Realty (Choa Chu Kang) Group Pte Ltd
  • The Visionaire by QingJian Realty (Sembawang) Group Pte Ltd

Best Landed Development

  • Belgravia Villas by Fairview Developments Pte Ltd (a unit of the Tong Eng Group)

Best Retail Development

  • Tanjong Pagar Center (TPC) Retail by GuocoLand Singapore
  • Stars of Kovan by Property Enterprises Development (S) Pte Ltd

Best Office Development

  • Guoco Tower by GuocoLand Singapore

Best Hotel Development

  • Novotel Singapore on Stevens, Mercure Singapore on Stevens by Oxley Holdings Limited
  • Sofitel Singapore City Centre by GuocoLand Singapore

Best Industrial Development

  • Mandai Foodlink by Wealth Property Pte Ltd (a JV between Lian Beng Group Ltd and The Legacy Industrial (Mandai) Pte Ltd)
  • Solaris @ Kallang 164 by Soilbuild Group
  • T-Space by Goldprime Land Pte Ltd (a JV between Lian Beng Group Ltd and Oxley Holdings Limited)

Best Mixed Use Development

  • Le Quest by QingJian Realty (BBR) Group Pte Ltd
  • Paya Lebar Quarter by Lendlease
  • Stars of Kovan by Property Enterprises Development (S) Pte Ltd
  • Tanjong Pagar Centre by GuocoLand Singapore

DESIGN CATEGORIES

 

Best Luxury Condo Architectural Design

  • Spottiswoode Suites by Spottiswoode Development Pte Ltd (a JV between Lian Beng Group Ltd and Centurion Properties Pte Ltd)
  • Wallich Residence by GuocoLand Singapore

Best Private Condo Architectural Design

  • Kingsford Waterbay by Kingsford Property Development Pte. Ltd.
  • Parc Riviera by EL Development Pte Ltd
  • Stars of Kovan by Property Enterprises Development (S) Pte Ltd
  • Symphony Suites by EL Development Pte Ltd

Best Condo Interior Design

  • Le Quest by QingJian Realty (BBR) Group Pte Ltd
  • Kingsford Waterbay by Kingsford Property Development Pte. Ltd.
  • Parc Riviera by EL Development Pte Ltd
  • Stars of Kovan by Property Enterprises Development (S) Pte Ltd
  • Wallich Residence by GuocoLand Singapore

Best Retail Architectural Design

  • Stars of Kovan by Property Enterprises Development (S) Pte Ltd
  • Tanjong Pagar Centre (TPC) Retail by GuocoLand Singapore

Best Office Architectural Design

  • Guoco Tower by GuocoLand Singapore
  • Oxley Tower by Oxley Holdings Limited

Best Hotel Architectural Design

  • Novotel Singapore on Stevens, Mercure Singapore on Stevens by Oxley Holdings Limited
  • Sofitel Singapore City Centre by GuocoLand Singapore

Best Condo Landscape Architectural Design

  • High Park Residences by CEL Development
  • Kingsford Waterbay by Kingsford Property Development Pte. Ltd.
  • Parc Riviera by EL Development Pte Ltd
  • Symphony Suites by EL Development Pte Ltd
  • The Visionaire by QingJian Realty (Sembawang) Group Pte Ltd

Best Commercial Landscape Architectural Design

  • Paya Lebar Quarter by Lendlease
  • Tanjong Pagar Centre by GuocoLand Singapore
  • T-Space by Goldprime Land Pte Ltd (a JV between Lian Beng Group Ltd and Oxley Holdings Limited)

SPECIAL AWARDS CATEGORIES

 

Special Recognition in CSR

  • Lian Beng Group Ltd
  • Oxley Holdings Limited

Special Recognition in Sustainable Development

  • EL Development Pte Ltd
  • Lian Beng Group Ltd

Best Green Development

  • iNz Residence by QingJian Realty (Choa Chu Kang) Pte Ltd
  • Paya Lebar Quarter by Lendlease
  • Tanjong Pagar Centre by GuocoLand Singapore

 

Best Universal Design Development

  • iNz Residence by QingJian Realty (Choa Chu Kang) Pte Ltd
  • Paya Lebar Quarter by Lendlease

BEST OF SINGAPORE CATEGORIES

 

Best Condo Development (Singapore)

  • WINNER to be selected from Condo category winners and announced during the gala dinner on 7 November 2017

Best Housing Development (Singapore)

  • WINNER to be selected from Housing category winners announced during the gala dinner on 7 November 2017

PUBLISHER’S CHOICE

 

Real Estate Personality of the Year

  • WINNER to be announced by Property Report magazine editors before the gala dinner on 7 November 2017

Singtel’s No. 1 iPhone 8 Plus Customer Bought The Phone For His Mum

Singapore, 22 September 2017 – Singtel this morning launched the iPhone 8 and 8 Plus with great fanfare at its exclusive event at Marina Bay Sands Exhibition Hall C. Mr Eng Guan Theng, 30, was the first in line at 6am, waiting eagerly to purchase two iPhone Plus phones, one for himself and the other for his mother.
A Singtel customer since 2008, Mr Eng’s first iPhone was the iPhone 3G. “I’m very excited to be the first Singtel customer in Singapore to get the new iPhone 8  Plus. I got one in Space Grey and another in Gold – I’ll let mom choose which colour she wants!”

An annual highlight on Singtel’s calendar, iPhone launches are always an exciting time for the telco. This year’s two-day event features 40 sales counters, and an entertainment, connectivity and family zone where customers can explore services such as Singtel Circle, Singtel Dash and MobileSwop Unlimited. Customers will also be entertained with live streaming of Singtel TV while they wait for their appointments.

ASUS Republic of Gamers Releases ROG Zephyrus GX501 in Singapore in Conjunction with Exclusive Casio G-Shock Collaboration

Singapore — ASUS Republic of Gamers (ROG) announced the launch of the ROG Zephyrus GX501, the world’s slimmest 15.6-inch gaming laptop powered by the latest Intel® Core i7 processor and NVIDIA® GeForce® GTX 1080 Max-Q graphics. The ROG Zephyrus GX501 features the Windows 10 Creators Update, which improves the performance of PC games via the all-new Windows Game Mode, and makes it easier to perform native game-streaming with Beam, Microsoft’s streaming service.

 

The 15.6-inch ROG Zephyrus GX501 features an ultra-slim profile and incorporates the ROG-exclusive Active Aerodynamic System (AAS) — a specially designed cooling system. It also features customisable ASUS Aura RGB lighting effects and a super-fast 120Hz panel with wide-view technology, 100 percent sRGB colour gamut and NVIDIA® G-SYNC for breathtaking gaming visuals.

 

The World’s Slimmest Gaming Laptop with Unparalleled Performance and Features

The ROG Zephyrus GX501 is the result of persistent dedication to gaming innovation. ROG aims to create laptops that are slimmer, cooler, quieter and more powerful than ever before — to fully address the needs of today’s highly mobile gamers.

Source: Instagram user @weewu

The ROG Zephyrus GX501 has a blade-inspired design, resulting in an ultra-slim and sleek profile that tapers from 17.9mm down to just 16.9mm at its thinnest point. Its compact dimension makes it the world’s thinnest gaming laptop powered by the latest Intel® Core i7 processor and NVIDIA® GeForce® GTX 1080 Max-Q graphics, delivering unstoppable gaming performance, making this combination a good competitor against larger gaming devices and desktops.

ROG-Exclusive Design and Cooling System

The ROG Zephyrus GX501 is cooled by an exclusive Active Aerodynamic System (AAS) that runs cooler and quieter without sacrificing performance. AAS incorporates unique AeroAccelerator (AA) technology that increases the speed and efficiency of airflow through the laptop. The fan’s 3D-curved surface cover and accelerator guides enhance airflow and remove heat away from the components more efficiently. When the ROG Zephyrus GX501 is opened, a portion of the bottom of the chassis flexes to increase the airflow volume by 20 percent and further increase air circulation. AAS maximises system stability as well as gaming and thermal performance, and it allows full utilisation of the Central Processing Unit (CPU) and Graphics Processing Unit (GPU), so gamers can engage in marathon sessions without fear of interruption.

 

NVIDIA® MAX-Q Design

The ROG Zephyrus GX501 featuring the NVIDIA® GeForce® GTX 1080 with Max-Q Design further advances the efficiencies of Pascal resulting in a laptop that is both portable enough to take around the world and powerful enough to play the top games.

The ROG Zephyrus GX501 achieves such outstanding performance in a small form factor through innovative cooling methods and Max-Q design. Never before has such performance been available in such an ultra-thin package.

 

Max-Q is a term borrowed from aerospace engineering and is hugely important for the design of rockets launched into space. At liftoff, velocity of a rocket is 0, but air density is very high. As it gains altitude, velocity keeps increasing, but air density keeps decreasing. Max-Q is the balance point of velocity and air density when the aerodynamic stress on the rocket is at its maximum.

 

For the Space Shuttle, this typically occurs at an altitude of ~35,000 ft. (11 km) at around a minute into the launch. Space faring rockets are precision-engineered for Max-Q; the balanced point of velocity and air density for which it has been designed.

 

Similarly, in order to design the thinnest, quietest and fastest gaming laptops, they have to be precision-engineered to balance performance and power efficiency. Hence, NVIDIA® called this design approach the Max-Q design.

 

Perfected Gaming Keyboard with Aura RGB Lighting, Innovative Touchpad with 10-Key Functionality

The ROG Zephyrus GX501 features a keyboard positioned at the front of the chassis — a design that allows better cooling of internal components, while providing a comfortable and familiar experience for gamers accustomed to desktop keyboards. ASUS Aura RGB lighting technology provides dynamic and customisable lighting effects over the entire keyboard, as well as separately highlighted customisable effects for the WASD and QWER key groups, allowing users to create a gaming ambience that matches the feel of their game. Anti-ghosting keys ensure commands are instantaneously and correctly interpreted — even when up to 30 keys are pressed simultaneously. The keys have been ergonomically designed to provide optimum comfort and typing accuracy. The ROG Zephyrus GX501 positions the touchpad to the right of the keyboard and also integrates a 10-key function that is easily activated by a hot key. When activated, a red backlight illuminates the 10-key functionality.

 

 

Source: Instagram user @weewu

Ultra-Smooth Gaming Visuals and Versatile Connectivity

The ROG Zephyrus GX501 is equipped with a 120Hz display that enables smooth gaming at a true 120Hz frame rate. NVIDIA G-SYNC display technology synchronises the display’s refresh rate with the NVIDIA GeForce graphics card’s frame rate, ensuring ultra-smooth visuals. G-SYNC reduces lag, minimises perceived stutter, and eliminates visual tearing — providing the smoothest, fastest and most breathtaking gaming imaginable without affecting system performance. Wide viewing angles and a 100 percent sRGB colour gamut also allow the panel to produce outstanding, lifelike colours from any angle. The laptop is also equipped with a USB Type-C™ (USB-C™) port with Thunderbolt™ 3, allowing G-SYNC and 4K UHD display output, fast data transfers and power delivery.

 

Join the Republic

Since the launch of the Join the Republic campaign last year, ROG has been constantly engaging the local gaming communities through rewards programmes, gaming tournaments and exclusive collaboration with renowned brand. As part of the launch of the ROG Zephyrus GX501, ROG will be rolling out its all new ROG Accidental Damage Protection (ADP) Plan starting with the ROG Zephyrus GX501, and also an exclusive collaboration between ROG and Casio G-Shock.

 

ROG Accidental Damage Protection (ADP) Plan

Every ROG user deserves a priority service and support from the people who knows their devices best. So when customers purchase ROG laptops and desktops, they will enjoy an exclusive after-sales support from the ROG Experts on top of their minimum one-year international or on-site warranty respectively. This support includes a dedicated hotline for all ROG laptop and desktop users only, a priority queue at ASUS Singapore Service Centre along Tai Seng, and an Accidental Damage Protection (ADP) Plan[1] that protects the device from unforeseen accidents such as water spillage or cracked screens. For more information on the coverage under the ROG ADP Plan, speak to an ASUS Specialist at the ASUS Brand Stores or authorised retailers.

source: Instagram user @weewu

ROG x Casio G-Shock Exclusive Collaboration

Being part of the republic is all about the exclusivity of what the ROG users can enjoy. In conjunction with the launch of the ROG Zephyrus GX501, ROG is honoured to announce the collaboration between ROG and Casio G-Shock – the world’s renowned watch maker of the ultimate tough watch. As part of this collaboration, ROG and G-Shock have designed and produced a limited edition G-Shock Watch – ROG Masters 2017 Edition, with only 500 pieces worldwide which will be given away with every purchase of the ROG Zephyrus GX501 for a limited time period.

 

“It is our pleasure to be able to work with Casio, and we are all excited about this collaboration. I believe this collaboration will bring us forward and assist in achieving what we set up to do, as we don’t just want to build a brand for ROG, but a community around this brand. As part of our continual effort to engage and reward the ROG community, I am also pleased to announce the launch of our Accidental Protection Plan, catered exclusively for our ROG supporters. ROG laptop and desktop users will not have to worry about their after-sales support any longer, because they will now receive priority service and personalised support from the people who knows their ROG devices best,” said Emma Ou, Country Manager of ASUS Singapore.

 

AVAILABILITY & PRICING

The ROG Zephyrus GX501 is now available at all ASUS Brand Stores and authorised retailers, retailing at $4,898. Starting from today, all ROG Zephyrus GX501 will come bundled with the ROG ADP Plan. In addition, from now till 10 December, receive a limited edition G-Shock Watch – ROG Masters 2017 Edition with every purchase of the ROG Zephyrus GX501. Redemption starts on 25 September and ends 31 December 2017. While stocks last.

 

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