#Casio Goes “#LampFreeforaBrighterFuture”

Singapore, 19 June 2015: Casio Singapore has announced a new tagline, ‘Lamp Free for a Brighter Future’, for its range of nextgeneration Laser & Led Hybrid projectors. The tagline shows Casio’s dedication towards environmental sustainability and greater long term cost savings by replacing mercury lamps with longerlasting and more ecofriendly Laser LED light sources in its projectors

Casio XJ-V1 Projector
Casio XJ-V1 Projector

With Casio’s Laser & LED Hybrid projectorswe want to help our customers achieve a lower Total Cost of Ownership (TCO). This means to enable greater cost efficiency during purchase, usage and maintenance and also lowering the costs relating to environmental impactMercury lampfree projectors such the Casio XJV1 have a lifespan of up to ten times longer, are cheaper to maintain in the long run and are less harmful to the environment. This is why we are encouraging our customers to go ‘Lamp Free for a Brighter Future’,” said Mr Shuichi Watanabe, Managing Director, Casio Singapore.   

To read the full press releases. Visit the link here

Ultimate Ears Introduces Waterproof Mobile Speaker – UE Roll #MakeMusicSocial

SINGAPORE — June 2015 — Ultimate Ears announces UE ROLL, a powerful pint-sized wireless Bluetooth® speaker that is ready for whatever, wherever,whenever.

UE claims that the UE ROLL blasts unapologetically awesome 360-degree sound that is loud and crisp with deep bass that busts out incredible beats.

UE Roll is waterproof (IPX7 certified) and life-resistant, forged from the toughest, most premium materials, so you can dunk it, drop it or toss it anywhere.

“Music is made for sharing, connecting and enjoying,” said Rory Dooley, general manager of Ultimate Ears. “It transforms moments into something special, and we designed UE ROLL to be part of those moments. No matter where you are, or what you’re doing, UE ROLL is there to amplify any experience.”

 

Through the UE ROLL app for iOS® and Android™, you can wake up to your favourite music, remotely turn the speaker on, and even double the sound by pairing it with any other Ultimate Ears speaker. New updates are sent to UE speakers wirelessly through the app, so you can easily continue to expand features of the speakers

Pricing and Availability

UE ROLL is expected to be available in August 2015, for a suggested retail price of SGD $159.00. For more information, please visit www.ultimateears.com. #MakeMusicSocial

Run to the Rhythm with Sony’s Latest #SmartBTrainer

(SINGAPORE, 26 May 2015) – Sony today announced the new Smart B-Trainer, an all-in-one training device and application that literally motivates your exercise regime with its range of features, such as intelligent music playback based on heart rate monitoring, various training plans, and real time voice coaching.

https://youtu.be/Yk8Fyg0z5k8

 

The Smart B-Trainer comes in a neckband-style design which consists of six types of sensors – heart rate, acceleration, GPS, compass, gyro and barometer – and measures as well as records 11 types of running logs – heart rate, burned calories, distance, time, speed, pace, cadence, steps, stride, running route and elevation.

Pink Smart B-Trainer

Based on a preset user profile and heart rate goal, the Smart B-Trainer measures your heart rate and automatically selects music for efficient training. Music tempo analysis is carried out by Sony’s 12 Tone Analysis technology, which extracts a variety of metadata through signal and statistical processing to analyse music waveforms. When your heart rate is higher than your targeted speed, a song with slower tempo will be automatically selected to guide you to slow down, and vice versa when your heart rate is lower than the targeted speed. Additionally, you can also adjust the tempo of the song to match your mood at the time of running.

Smart B-Trainer for Running is an app that enables you to manage running logs on your smartphone. It also provides a versatile selection of training plans, so you can choose one that fits your goals – be it to get in shape, build strength, or even to prepare for a marathon. After making your selection, send the plan to the Smart B-Trainer™ via Bluetooth® to begin training immediately.

White Smart B-Trainer

In an app which will launch later this year, Kin Tetsuhiko, a Japanese professional running coach, will be voice coaching you during training, warming up, and cooling down sessions. He will even share post-workout pointers, which can be checked on the app to track progress and design your next exercise regime.

Blue Smart B-Trainer

 Premium Training Plan in collaboration with MY ASICS

Smart B-Trainer can work in coordination with the MY ASICS Training Plan developed by ASICS, the “True Sport Performance Brand”. Training plans created in MY ASICS can be experienced in real-time on the Smart B-Trainer, and you can store and manage your running logs. Simply enter the necessary details in MY ASICS, such as your current level, sex, age, and training frequency to set six different phases, including Getting Faster phase and Going Further phase. You will then be able to see the training regime required to achieve your target.

After completing your workout, transfer your running log to the Smart B-Trainer for Running app to view the results. Easily compare your current session with past records through graphs and comparisons, assess your progress, and aim higher.

The built-in memory of 16GB stores up to approximately 3,900 songs, so you won’t have to worry about running out of songs to listen to while exercising. The Smart B-Trainer has waterproof performance equivalent to IPX5/IPX8, so you can run without the worry of sudden rain showers. Additionally, it can be used as a Bluetooth® headset to answer calls hands-free.

Starting from 22 May to 7 June 2015, the Smart B-Trainer will be available for pre-ordering at all Sony Stores and selected authorised dealers, at a recommended retail price of S$399. This promotion comes with a free 2XU Compression Shorts, worth S$139 that is redeemable from 11 June to 31 July 2015, at Key Power Sports, located at Velocity.


Ultimate Ears Delivers Unrivaled Sound in a Life-Proof Design with New #UEMEGABOOM Speaker

SINGAPORE — May 26, 2015 — Today Ultimate Ears is expanding its lineup of multi award-winning mobile speakers with UE MEGABOOM, the next-generation portable wireless speaker that delivers more power, more sound, more bass and more mayhem than you’ve ever experienced before in a portable speaker.


Similar to UE’s first mobile speaker, UE BOOM, the next-generation UE MEGABOOM blasts freakishly amazing 360-degree sound with heart-pounding bass. With a waterproof – IPX7 certified – and stain-resistant acoustic skin, and a durable grab-and-go design, the UE MEGABOOM makes your musical adventures both awesome and easy. Plus, UE MEGABOOM weighs less than 900 grams, features a 20-hour rechargeable battery life and 100-foot wireless Bluetooth® range, so you can keep the party going anywhere. You can also wirelessly Double Up with a second UE MEGABOOM, or UE BOOM, for twice the beats.

“People want their music wherever they go, and to be part of everything they do,” said Rory Dooley, General Manager of Ultimate Ears. “That’s why we designed UE MEGABOOM to be strong enough to withstand your life and your adventures, and allow you to share the magic of music wherever you go.”

Both UE MEGABOOM and UE BO OM are designed to frequently update with groundbreaking features accessible through the respective free apps for iOS® or Android™, such as remote On/Off, alarm functionality and fully customisable sound. And now, for the first time ever, updates can be made to the speakers over the air.

Pricing and Availability

UE MEGABOOM is expected to be available in Singapore in July 2015, for a suggested retail price of $399.00. For more information, please visit http://www.ultimateears.com/en-sg/.