Tag Archives: mobile

Phablets gaining popularity with consumers

“Phablets” are generating strong consumer buying interest worldwide, particularly in emerging countries, according to Accenture.

Blending smartphone and tablet PC features, phablets have five-to seven inch screen sizes – larger than the four-to-five inches of conventional smartphones.

Accenture conducted an annual online survey of 23,000 consumers aged 14 and older in 23 countries.

Respondents were from Australia, Brazil, Canada, China, Czech Republic, France, Germany, India, Indonesia, Italy, Japan, Mexico, The Netherlands, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Turkey, United Arab Emirates, United Kingdom, and the United States.

The survey revealed that 57% of consumers plan to buy a smartphone this year and, of those, nearly half (48%) prefer to buy a phablet rather than a conventional smartphone.

“The phablet screen size is hitting a sweet spot for a large percentage of consumers wanting more digitally connected lifestyles,” said David Sovie, managing director of Accenture’s communications, media and technology group.

The survey also revealed that consumer preferences for phablets are stronger in emerging countries than developed countries. Of the consumers planning to buy a smartphone, 67% in India, 66% in China and 65% in South Africa said they would prefer to buy a phablet device.

By contrast, consumers in developed countries were less partial to buying phablets. The numbers were pegged at 40% in the US, 30% in Germany, and only 19% in Japan.

“Among emerging markets, the most lucrative opportunity will likely be in China, because it is one of the world’s largest smartphone markets,” said Sovie. “Consumer technology companies need to broaden their phablet product development and sales initiatives to target larger regional markets keen to buy phablets.”

The survey also found that 44% of respondents are planning to buy a tablet PC this year. Of those, 72% prefer the full-size tablets rather than micro-mini-sized versions, compared with 20% who prefer the smaller form factors.

Source: telecomasia.net  http://bit.ly/1lkaSQq

PRESS RELEASE: SINGAPORE IS THE FIRST TO HAVE THE SOCIAL NETWORKING MOBILE PHONE IN ASIA

 

Singapore Telecommunications Limited (SingTel) and INQ Mobile today announced that SingTel mobile customers will soon become the first in Asia and among the first in the world to get their hands on the ultimate 3G social mobile phone, the new INQ Mini 3G.

 

I am very fortunate enough to be one of the first few Singaporean to witness the first 3G social networking mobile phone in the world. Thanks to Ivy (Singtel) for inviting me to the Blogger Launch @Supper Club, Odeon Tower.

 

The launch has given a very good demonstration on what you, as a user, can do with the INQ Mini 3G. The INQ Mini 3G is the first social mobile phone to be fully integrated with Facebook, offering ‘always on’, one-click access to this popular social networking application, as well as Twitter. It also merges contacts on the mobile phone and Facebook to create the world’s first ‘live’ address book. Customers will see the caller’s latest Facebook profile picture with every incoming call. Another impressive feature is that the main Inbox will contain separate folders for Facebook messages, pokes and requests, as well as emails and SMS, all on the same page.

 

Users can multitask easily with the user-friendly INQ Mini 3G to access popular social networking services such as Twitter, email and instant messenger using its Switcher feature. They can view updates 24/7 with the ‘always on’ feature by simply logging in just once to these applications and staying connected even when the phone is powered off.   

 

Unboxing of the INQ Mini 3G

IMG_8138 IMG_8139 IMG_8140 IMG_8141 IMG_8143 IMG_8144 IMG_8146 

 

Pricing details will be announced on 19 September 2009 when the phone goes on sale at SingTel Shops, hello! stores and exclusive retailers island-wide.

 

For more information on phone features, click on www.singtel.com/INQ.

SMAATO Press: Smaato releases new white paper on Mobile Advertising Optimization

Smaato releases new white paper on Mobile Advertising Optimization

NEW YORK, June 1, 2009 – Smaato, the leading global mobile Ad Optimizer, released today its new white paper on Mobile Advertising: “Higher revenues with mobile Ad Optimization & global Ad Network aggregation.” The white paper can be downloaded at www.smaato.com.

The white paper describes the opportunities mobile publishers and developers have to monetize their inventory world wide. It explores how different mobile fill rates can be expected from mobile ad networks and what types of pricing tiers are out there for mobile inventory. It also explains how ad revenue optimization works, and helps to realize the true potential of mobile inventory.

“Publishers of mobile websites & developers of cool mobile apps face the growing challenge of matching their expanding global popularity with the daunting task of filling their ad inventory associated with those very services. Smaato identified this issue many moons ago, and is capitalizing on the provision of global mobile ad optimization using its SOMA platform. Smaato has come from nowhere and gained significant experience and footprint in this section of mobile advertising and marketing in a very short, yet incredibly successful, period” states Nick Lane, Chief Researcher / writer, mobileSQUARED.

The information featured in the white paper is based on the experience of Smaato’s ad ops and engineering teams over the last years in order to boost mobile ad revenues and give mobile publishers the opportunity to maximize their Ad ARPU.

“The buzz in the mobile advertising space is around delivering the right ad to the right person – even better if this occurs in the right context. But the real issue publishers face is how to identify – in real-time – the right ad network to deliver the right results,” added Peggy Anne Salz, Chief Analyst at MSearchGroove (MSG). “Smaato, a global company whose own evolution shows its grasp of the key issues impacting the mobile advertising business ecosystem at all levels, has gained significant traction through its ability to dynamically identify the ad networks that monetize publishers’ inventory best. This innovation is core to Smaato‘s competitive advantage and pivotal in moving the mobile advertising industry to the next level.”

Meet Smaato at MMA New York: Harald Neidhardt, CMO & Co-Founder of Smaato, will moderate a panel at the MMA Forum: International Innovation in Mobile – What are the trends for the future? June 3rd, 12:30 – 12:50pm.

Press contact Smaato Inc.
Harald Neidhardt
CMO & Co-Founder
www.smaato.com
harald@smaato.com
Smaato Inc.
3 Lagoon Drive, Suite 170
Redwood Shores, CA 94065
Phone (USA): +1 (650) 286 11 98
Phone (Europe) +49 (40) 35 71 83 88

About Smaato Inc.
Smaato is a pioneering mobile advertising company that operates the mobile ad optimization platform called SOMA (Smaato Open Mobile Advertising) and partners with mobile publishers, developers, ad networks and operators.

SOMA’s unique feature is the aggregation of multiple leading ad networks globally to maximize mobile advertising ARPU in more than 200 countries. SOMA can be easily integrated with ad networks, ad inventory owners (publishers, developers and operators) and 3rd party ad technology providers.

Smaato is an active member of the Mobile Marketing Association, the dot.mobi Advisory Group and the German Digital Media Association BVDW. Smaato received a Top 100 Private Company Award by AlwaysOn Media (2009 & 2007) and was an Andrew Seybold Choice Awards finalist at CTIA 2008 for best Newcomer, among other awards.

Smaato Inc. is based in Redwood Shores, California. The privately held company was founded in 2005 by an experienced International management team. The European headquarters are in Hamburg, Germany.

About mobileSQUARED
mobileSQUARED offers the very latest bespoke research, analysis, forecasting, and insight on the mobile data market. From in-depth reports, to agile research in as little as 48 hours, business model analysis, unique market data, and contract publishing, our team of industry experts deliver it. Our complimentary research newsletter is published every six weeks, which offers in-depth analysis on key areas of the mobile data market – sectors, companies, territories and individuals. For more information, please visit www.mobilesquared.co.uk

About MSearchGroove
MSearchGroove is a leading source of in-depth analysis and commentary on mobile search, mobile advertising, and social media. Peggy Anne Salz, Founder and Chief Analyst, leads a committed team of industry experts, undertaking custom research and consulting projects. Her most recent series of practical how-to white papers covers the basics of mobile advertising and mobile analytics, indisputably establishing her as a mobile advertising authority. For more information, please visit: www.msearchgroove.com

Easy facebooking with the latest se c510 cyber-shot phone

 

Sony Ericsson has recently launched the latest phone in the C-series family, SE C510 Cyber-shot(TM). The new phone allows easy and intuitive access to Facebook, the world’s most popular social networking site.

 

The media launch held on Wednesday, 8 Apr 2009, at Bakerzin, Vivo City featured the new Facebook(TM) application on SE C510. As a Facebook(TM) enthusiast, I was certainly not going to miss out the opportunity to play with this phone.

 

The new Facebook(TM) application allows you to be always “connected” with your Facebook(TM) friends. You can stay updated on their friends’ status directly from their phone’s desktop (standby screen).

 

Hill and Knowton, PR company of Sony Ericsson, organized a mini Amazing Race in Vivo City. In the game, we were required to take picture with SE C510 and upload it to Facebook(TM). (Warning: Don’t try to do this with your mobile broadband unless you have those unlimited access plan! You won’t want to be shocked when you receive your bill at the end of the month!) 

sony ecrisscon media launch 023

 

 

 

 

 

 

 

We were divided into 4 groups each containing around 5-7 people. I am in Group 4, the Mighty Bloggers United! Oh yeah! we won the game!!! 

Giant

 

 

 

 

 

 

 

 

Station 1: Giant Hyper Mart

 

SE Smile Shutter

 

 

 

 

 

 

Station 2: Taken with Sony Smile Shutter (TM) Technology 

 

SE C950

 

 

 

 

 

 

 

 

Station 3: SE C905, 8.1 Megapixel camera phone

All the photos taken during the game are of 1 Megapixel quality so as to facilitate quicker upload to the Facebook(TM).  

 

I will be getting a set of SE C510 soon. Stay tuned for the “Unboxing of SE C510” next week. 

 

Existing owners of C510 Cyber-shot(TM) who wish to have the Facebook(TM) application, can contact Sony Ericsson Customer Support at +65 6744 0733.

 

Specification 

  • 3.2 Megapixel Camera with Smile Shutter(TM) Technology
  • Bluetooth(TM) Stereo (A2DP)
  • Access NetFront(TM) Web browser
  • Predictive Text Input
  • Email and Instant Messaging
  • FM radio with RDS
  • Facebook(TM) and YouTube(TM)
  • Auto Rotate Feature
  • Google Maps (TM)
  • Scratch-resistant Main Screen
  • Phone Memory: Up to 100MB
  • Memory Card Supports to 1GB Memory Stick Micro (TM) (M2)
  • Size: 107 x 47 x 12.5 mm
  • Weight: 92 grams
  • Available in Black, Silver and Red  

Visit Sony Ericsson website for more details: www.sonyericsson.com

 

 

Can we drive “armored-vehicle” on the road?!

 

If you are an entrepreneur or business developer, you are constantly fighting for sales otherwise you will lose out in this highly-competitive market. Time is everything! As a sales person or entrepreneur (especially those at the early stage of startup), you need to be highly efficient even on the move!

 

Meeting your clients is like engaging a fire fight. You need weapons and transportation for wars. Your products are your bullets and your car should be like your armor vehicle. Besides transportation capabilities, armor-vehicles have fighting and communication capabilities. Question here, “besides transportation, what else can our car do?”

 

I am sure all of us agree that car is a liability. Why? Simply because we do not see much of owning a car except for the ERP (for those who don’t understand, it is the acronym of Electronic Road Pricing), car loans, petrol charges and road taxes. We need to look at uses or applications of car beyond transportation.

 

I come across the term “Mobile Office”. One of the examples is to convert your vehicle into a mobile place. I believe this is the area that can be further explored. In fact Volkswagen (Stock Quotes: VOW.DE) has the concept of such car. Below are some of the photos of Volkswagen T6.  

 


 


 


 

The T6 model has won the “Best Lifestyle Interior” in the Interior Motives Award 2008. (Source: Car Body Design)

 

I am using this example only to prove my point that we need more applications on wheels. In fact, I believe that the design of the concept car can be further developed to suit the needs of the mass (especially entrepreneurs who might not have an office to work since office rental can be quite expensive).  Sounds hard? But it is not very hard for the technicians to change or modify your car parts. If you watch MTV channel, there is a TV program called “Pimp My Ride” that actually helps to “renovate” your car.

 

 

Enough of Wonderland! Let’s get back to reality. In Singapore, we have seen car loves spend ten thousands of dollars just on installing lighting and car audio system. I am sure there is a demand of office usages on cars. But, Can we have such car modification in Singapore? Bear in mind, you might be installing additional battery (approval from LTA – Land Transport Authority ) to power up your equipments such as communication devices which might transmit wireless signal (approval from IDA – Infocomm Development Authority).  Things are not going to be that simple. I believe there are more factors to consider.

 

I am very willing to hear more. Please drop your comments.

 

Business Times – S’pore firm scores mobile wallet success abroad

 

WITH Singapore’s efforts to promote payments via mobile phones slow to get off the ground, a local firm is dialling overseas to exploit the market potential of this emerging technology.  

 

 

Following the success of earlier trials, Cassis International is working with a Malaysian operator on the commercial rollout of its mobile wallet initiative, according to company CEO Chua Thian Yee. This comes on the heels of a similar deployment for Korea’s SK Telecom (stock quote: SKM)in 2007.

The homegrown tech upstart, formed in 2002 by a group of executives from the smartcard industry, plays an integral role in realising the payment promise of near field communication (NFC), the technology that is being used to allow consumers to tap and pay for purchases with their handsets.

This is because Cassis provides the solutions needed to allow financial services players to securely distribute credit-card and other payment applications over the air to NFC-enabled mobile phones. By loading the relevant applications, the phone can be used to pay for everything from train rides to burgers and movie tickets.

Cassis was roped in for all the NFC trials that were sanctioned by Visa International(stock quote: V),  and is the only Asian firm on the payment provider’s international mobile payment platform consortium.

Helped by the two overseas projects, the firm is expected to maintain its revenue growth at 30 per cent in 2008, but its big break could come within the next year with more commercial rollouts around the world.

‘2009 will be a big year for us,’ Mr Chua told BizIT in an interview on Tuesday, without disclosing details of the deals in the pipeline.

To tackle its overseas projects, the company currently has a team of 70 staff across Malaysia, China, Korea, France, and its headquarters in Singapore.

While inter-operability and fragmentation issues dogged earlier attempts to promote mobile payments, Mr Chua is confident that the outcome will be different this time around with NFC.

Instead of loading credit-card applications into the chip of a plastic card, the data is instead sent over the cellular network to an NFC handset. There is no need to replace existing payment terminals, Mr Chua stressed.

‘NFC uses a standard that has already been established. It’s not about introducing new equipment but merely using another form factor (the mobile phone instead of a plastic credit card) to pay using the same transaction terminal,’ Mr Chua said.

While telcos in countries such as Japan and Korea have introduced mobile payments, local operators here are just starting to dip their toes into the fledgling technology.

Singapore Telecommunications and its partners Nets and United Overseas Bank are assessing the feasibility of a new coupon redemption feature with NFC-enabled handsets.

Rival StarHub, however, has chosen to join hands with Japanese operator NTT Docomo (stock quote: NTT) to test out the latter’s Osaifu-Keitai mobile wallet platform in Singapore.

Source Business Times 20 Oct 2008