Event Coverage – Samsung Galaxy Studio at Civic Plaza, Ngee Ann City (19 March – 3 April)

From now till 3 April, Samsung is hosting the Galaxy Studio consumer event at Civic Plaza, Ngee Ann City. Comprising of themed experiential zones, the Galaxy Studio showcases the best of Samsung’s innovations, demonstrating how its range of devices and services integrate perfectly with consumers’ daily lives.

Gear VRVisitors can experience the all-round multimedia features of Samsung’s connected suite of devices and services in fun and interactive ways at each of the specially curated zones. Activities at the zones include:

  • A Walkthrough of Samsung’s Brand Journey

    In this exhibition, visitors can take a walk down memory lane, and check out the history and journey of Samsung’s foray in the mobile space. The curated showcase of 13 key Samsung devices over the years represents the key milestones and meaningful progress of the brand, such as Samsung’s first mobile phone, Samsung’s first smartwatch and the first Galaxy device to today’s Galaxy S7 4G+.

  • 4D VR Experience

    Visitors can embark on a 4D VR journey where they can take thrilling “Six Flags®” theme park rollercoaster rides, a Ski Jump through the stunning scenery of Canada, or even a road trip with Harley-Davidson® all via the Samsung Gear VR in movie theatre-style.


  • Connected Galaxy Experience

    In this zone, consumers can challenge other gamers in Gunjack™, a visually stunning virtual reality (VR) arcade shooter on the Samsung Gear VR. Consumers will also be able to experience different ways of capturing memories in 360◦ with the Gear 360 which allows reliving them in vivid, immersive quality via the Gear VR.

  • Samsung Concierge LoungeIMG_8779

    In this zone, visitors will be able to learn more about the recently launched Samsung Concierge programme, a first-of-its-kind premium smartphone service in Singapore. Customer service consultants will also be on-site to give technical advice and provide assistance on Smart Switch. The comprehensive product showcase area will also give visitors an opportunity to enjoy hands-on experience of the newly launched Samsung Galaxy S7 4G+ and S7 edge 4G+ as well as the Gear 360 and Gear S2.

Additionally, consumers visiting Galaxy Studio can take part in contests1 where they stand a chance to win Samsung devices every week:

  • Shoot & Compare Contest

    Visitors can bring a friend and participate in the #ownthenightsg photo challenge and stand a chance to be one of three winners of the Galaxy S7 edge 4G+ (worth $1,098) every week.

  • Art of Time Design Contest

    Visitors can design and submit their watch face designs for the Gear S2 for a chance to win one of three Gear S2 classic plated in 18k Rose Gold (worth $698) available every week.

The Galaxy Studio will be opened from 19 March, 12.30pm to 9pm and 20 March to 3 April, 11am to 9pm. Photos will be available at a later time.


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