SINGAPORE, 23 April 2009 – SingTel and Sony Ericsson announced the exclusive launch of PlayNow™ plus, an all-you-can-eat music buffet service. SingTel Customers will be the first in Asia Pacific to enjoy the freedom to discover, download, play and recommend unlimited music wherever and whenever, directly from the phone.
PlayNow™ plus allows users to download as much music as they want from all major record labels – Sony BMG, Universal, Warner and EMI alongside with top regional labels like HIM, Rock Records and Ocean Butterflies and selected independent labels. SingTel customers will enjoy the service free for one year!
With the revolutionary compression technology – eAAC+ music format, user can download music from PlayNow™ plus directly to their phone less than a minute. Equipped with the 4GD Memory Stick Micro™ (M2™), users can store close to 4000 songs (eAAC+ format) in the latest Sony Ericsson Walkman phone, SE W705. Through the Stereo Portable Handsfree HPM-77, the SE W705 delivers crystal clear sound as well as clear bass qualities.
PlayNow™ plus users no longer worry about the expensive data charges from the Telcos. For the music lovers who buy a SE W705, SingTel is offering them an additional free 12-month data bundle as part of their SingTel Mobile price plan, without them having to sign up for a new plan. The free data bundle of 200MB ffered by SingTel is equivalent to about 200 songs download every month.
The SE W705 will be available in Singapore from Apr 2009 in Luxury Silver and Passionate Red (exclusive for SingTel subscribers).
The SE W705 with PlayNow™ plus is exclusively available only at SingTel at the following prices:
|Price Plan||Monthly Subscription||FREE monthly data bundle (with unlimited data for the first month)||Price of SE W705|
For more information on PlayNow™ plus, please visit the website: http://playnowplus.sg/