@NatGeo and @Singtel ‘s #ProjectBreakThrough To Nurture Scientists of Tomorrow

Singapore,  27  October  2015  –National  Geographic  Channel  (NGC)  and  Singtel  TV  today  introduced  Project  Breakthrough,  a  new  learning  initiative  that  aims  to  spark  interest  and  passion  in  modern  science  and  technology  among  Singaporean  children  aged  9  to  11  years  old.


“Singtel  TV  is  delighted  to  be  part  of  Project  Breakthrough  with  NGC.  Together,  we  can  go  beyond  empowering  children  with  knowledge  through  entertainment  and  give  them  first-‐hand  experience  of  the  exciting  world  of  science  and  technology.  We  hope  this  learning  initiative  will  encourage  them  to  seek  answers  through  innovation,  one  of  Singtel’s  core  values  and  the  cornerstone  of  Singapore’s  success”,  said  Mr  Goh  Seow  Eng,  MD,  Home,  Consumer  Singapore,  Singtel.

Developed  in  line  with  the  nation’s  call  for  self-‐directed  learners,  Project  Breakthrough  is  supported  by  Science  Centre  Singapore  (SCS),  Singapore  University  of  Technology  and  Design  (SUTD)  and  the  A*STAR’s  Institute  for  Infocomm  Research  (I2R).  These  learning  institutions  will  host  various  educational  sessions  and  facility  visits,  allowing  participants  to  delve  into  the  world  of  innovation  and  engage  with  scientists  and  experts  on  hot  topics  such  as  alternative  energy  and  assistive  robotics.


Future  innovators  who  present  the  best  five  ideas  in  various  fields  will  be  offered  an  opportunity  to  further  their  interest  through  attachments  at  local  research  institutions.


Project  Breakthrough  was  inspired  by  NGC’s  latest  production–  Breakthrough,  a  revolutionary  six-part  series  about  scientific  explorers  from  leading  universities  and  institutions,  and  how  their  cutting-edge  innovations  and  advancements  will  change  our  lives  in  extraordinary  ways.


Presented  by  National  Geographic  and  GE,  brands  well-‐known  for  their  dedication  to  innovation,  science  and  technology,  the  series  will  premiere  on  NGC  (Singtel  TV  Ch  201)  on  Saturday,  7  November.  Each  hour-‐long  episode  is  directed  by  Hollywood  visionaries  –  Ron  Howard,  Brett  Ratner,  Peter  Berg,  Angela  Bassett,  Akiva  Goldsman  and  Paul  Giamatti.


“NGC  has  a  reputation  for  high-‐quality  programming  that  consistently  resonates  with  audiences  across  the  world  and  we  aim  to  inspire  viewers  through  premium  programming.    This  initiative  provides  the  perfect  platform  for  us  to  identify  and  connect  with  the  best  in  the  field  of  innovation  in  Singapore,  thus  providing  a  strong  co-‐relation  between  the  content  and  knowledge  we  share  on-‐air  and  the  real  life  experiences  of  our  young  scientists-‐to-‐be”  says  Sun  Young  Moon,  Vice  President,  Programming,  National  Geographic  Channel.


“SCS  is  happy  to  partner  with  NGC  to  work  on  Project  Breakthrough,  targeting  our  efforts  specifically  on  an  impressionable  age  group  of  9  to  11.  At  this  age,  kids  are  brimming  with  curiosity  and  are  not  afraid  to  observe  and  ask  questions.  These  are  the  precursor  attributes  of  becoming  a  scientist.  We  hope  our  tinkering  and  educational  sessions  paired  with  the  airing  of  the  Breakthrough  series  will  spur  further  interest  in  science,”  says  Associate  Professor,  Lim  Tit  Meng,  Chief  Executive,  Science  Centre  Singapore

Young scientists-­‐in-­‐training  can sign up for the Project Breakthrough sessions by registering online at www.singteltv.com.sg/ngcbreakthrough from 28 October 2015.

Breakthrough will air on National Geographic Channel Singtel TV Ch 201 from Saturday 7 November 2015 at 10pm.  

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