#Honestbee Raises US$15 million Funding As Part of Expansion Plans in Asia

Singapore, 20 October 2015 – honestbee, a fast-growing on-demand grocery concierge and delivery service company based in Singapore, today announced that it has successfully raised the first round of funding of US$15 million.

Participants in this round led by Formation 8 include:

  • Pejman Mar Ventures, early investors of Dropbox, Lending Club and DoorDash
  • Gideon Yu, former CFO of Facebook and YouTube, as well as the co-owner of the San Francisco 49ers
  • Owen T. Van Natta, founding team of Amazon’s search company A9.com and former COO of Facebook. He is currently also part of 415 Investments
  • Steve Chen, Google Ventures Advisor, as well as co-founder and former CTO of YouTube


“We are very excited and blessed to have been able to attract support from some of the most successful entrepreneurs and investors with unparalleled track records in the world. Honestbee will benefit tremendously, as we now have immediate access to the top minds who have built the most valuable technology companies in the world today, such as Amazon, YouTube, Google, Square, Dropbox, DoorDash and Palantir,” said co-founder, Isaac Tay.

“Formation 8 believes that the hyper-local on-demand market plays a significant role in the way commerce will evolve. Given the increasing population density across all the key cities in Asia due to job and wealth creation, this is right time and opportunity,” said Formation 8 founder, Brian Koo. “Consumers now demand higher levels of access to convenience. With honestbee’s superior partnership network and its strong focus on building a world class technology company, they will be well-positioned to quickly own this market.” 


Honestbee partners with top supermarkets and specialty stores such as the largest grocery retailer in Singapore with NTUC FairPrice, the largest pet products company, Pet Lovers Center, as well as gourmet boutiques and specialty stores, Gastronomia Da Paolo, MMMM!, The Butcher’s Dog, Crystal Wines, GNC and Four Seasons Organic, in Singapore. This enables these traditional grocery companies to significantly increase their revenue through honestbee’s on-demand e-commerce platform where they fulfil customers’ orders in as little time as within the next hour, and becoming the retailer’s new best friend.  

To drive this growth, honestbee has expanded its team to almost 100 people in just eight months, and continues to aggressively scout and hire the best talent from around the world. With aggressive plans to expand across Asia, honestbee expects to be in at least six other Tier 1 cities by June 2016.

Just last week, honestbee launched in Hong Kong, offering a one-stop shop for a range of products to meet the needs of busy customers.

Market Growth Potential

According to a Goldman Sachs report, the online grocery shopping market in Asia is currently estimated at US$18 billion with online carts typically being 1.8 times larger than store-based retail at checkout.

The willingness to use digital retailing options in the future is highest in the developing markets, with Asia Pacific at 60% in a recent Nielson report, signaling the great potential for growth in online grocery delivery services in the region.

In light of the potential, however, this space is under-penetrated, with intended providers facing challengers in both services and delivery.

honestbee’s solution to these challenges – a model that has proven successful in this sharing economy – is to utilize someone else’s spare time to shop and deliver groceries, thus freeing up customers to spend their time doing more of what they enjoy.

With a crowdsourced workforce, orders are fulfilled by concierge shoppers who shop at top supermarkets and boutiques stores, and a delivery team which brings the orders to customers’ homes, all within-the-next-hour golden time slots of choice. This eliminates the cost of infrastructure building, such as the need for warehousing, additional manpower and equipment. In return, honestbee brings increased efficiency and convenience to customers, as well as improved margins for partners.



About Formation 8

Formation 8 is a technology investment firm focused on building transformative global companies. The firm is a sought-after strategic partner to entrepreneurs, providing active management support and leveraging its deep networks around the world to help portfolio companies accelerate their growth. Founded in 2011, the firm has led early growth investments in innovative companies like Oculus, Relate IQ and Yello Mobile. Formation 8 is headquartered in San Francisco, with offices in Palo Alto, Seoul, Singapore and Shanghai.


About honestbee

honestbee is the first concierge grocery delivery service for all your household and grocery needs in Asia. We deliver to your doorstep on the same day, within the next hour. Simply choose from the widest online product selection and place your order in a few simple clicks. Our trained shoppers will then handpick your groceries for you, from the same grocery stores and brands that you trust and love.

@Singtel Partners Online Retailer @LazadaSG

Source: Instagram user @weewu

Singtel (stock quote: Z74.SI)today announced that its award-winning mobile payment app, Dash, has expanded its extensive merchant list to include leading online retailer, Lazada.SG by partnering with helloPay, the fintech platform of Lazada Group.


“Dash has the largest mobile payment merchant network in Singapore today. We are proud to partner helloPay and Lazada.SG, for our first foray into the online shopping space. It has been an exciting year for Dash as we continue to grow our merchant network with home-grown partners and collaborating with transit operators. Dash has evolved into a dynamic multi-mode payment option. We have widened our reach beyond physical establishments into the vibrant online payments ecosystem so our customers can pay for a greater slew of products and services at their convenience,” said Ms Gan Siok Hoon, VP, mCommerce, Consumer Singapore, Singtel.


One of Singapore’s most popular online shopping sites, Lazada.SG offers more than 1 million products that range from household appliances, consumer electronics to apparel and jewellery. Dash customers will receive a 5% cashback on all of their Lazada purchases until 31 December, 2015.


“At Lazada Singapore, we constantly strive to provide an effortless shopping experience to our customers. Dash is an exciting step towards enhancing this and we are excited to bring forward this partnership through helloPay,” said Martell Hardenberg, CEO, Lazada Singapore.


To make fast and secure payments on Lazada.SG, customers only need to select the helloPay option upon checkout, choose the Dash payment mode, and log in with their mobile number and PIN.


Dash Happy Hour


To celebrate its first e-commerce partnership, Dash is running a flash campaign on Lazada.SG from 2 to 9 October 2015 that offers a mystery cashback of 15% to 50%.


During the campaign, there will be a daily Dash Happy Hour where customers have a window of up to two hours to pay on Lazada.SG using Dash as a payment mode. The exact cashback percentage will only be revealed at the end of each campaign day and will be credited to customers’ accounts within three working days.


Dash has the largest mobile payment merchant networks in Singapore with over 20,000 acceptance points, including Watsons, Food Republic, KOI, 7-Eleven and Topshop. Dash can also be used to pay for ComfortDelGro taxi rides without the usual administrative fees levied by other cashless payment methods.


The Dash app has been enhanced with new features including Samsung Fingerprint Scanner and Apple Touch ID authentication to provide an even more user-friendly payment experience.


The app is free to download on the Apple App Store and Google Play.


- One of the largest global surveys of its kind, spanning 11 countries and almost 5,000 teens, reveals one in five teens cyberbullied, a fifth of whom felt suicidal 

#BeStrong anti-cyberbullying emoji initiative launched by Vodafone in response

– Psychologist adviser for ‘Inside Out’ film Dacher Keltner, anti-bullying ambassador Monica Lewinsky and anti-bullying NGOs involved in developing emojis to convey support 

More than half of teenagers think cyberbullying is worse than face-to-face bullying and 43 per cent believe it to be a bigger problem for young people than drug abuse, a global online survey of around 5,000 teenagers across 11 countries has revealed. The Vodafone survey, commissioned from YouGov, found that an average of around one in five (18%) teens across the countries surveyed had been cyberbullied and, as a result:

  • 41 per cent said cyberbullying made them feel depressed or helpless (also 41%)
  • 26 per cent felt ‘completely alone’ and 18 per cent experienced suicidal thoughts
  • 21 per cent had ‘not gone to school’ and 25 per cent closed down their social media accounts
  • 38 per cent said they did not tell their parents or guardians, as they felt ashamed (32%), scared their parents would get involved (40%), or worried what their parents might do (36%).

Forty-three per cent of those surveyed would find it hard to support a friend who had been bullied on social media, as they ‘could not find the right words’ to show support. Seventy-two per cent of teens said they would be likely to use an emoji to express compassion or support for friends being cyberbullied.

In response to the findings, Vodafone today launches the #BeStrong anti-cyberbullying emoji initiative, which involved the creation of a suite of ‘support emojis’ to raise awareness of the importance of conveying compassion, sympathy and support when friends are being bullied online. The emojis were chosen by the 4,720 teens surveyed from a wide selection designed by Vodafone and its anti-bullying panel as their favourite symbols for compassion and support. The favourite two sets of emojis can be seen below. news release

The company is also talking to the major emoji app and social media platforms towards featuring the emojis on their platforms in the near future.

The idea for a ‘support emoji’ was first brought to Vodafone by anti-bullying ambassador Monica Lewinsky, who has been a consultant on the initiative, working alongside semioticians (who study signs and symbols and their use or interpretation), anti-bullying NGOs including The Diana Award, ENABLE, a European Union project to help combat bullying, and Berkeley University Professor Dacher Keltner – the psychologist who advised on the creation of the characters for Pixar film Inside Out.


Commenting in a new video released today, Professor Keltner explains the importance of teens being able to offer support and show sympathy to their peers being cyberbullied. He said: “A lot of emojis can be limited for communicating emotions. The bystander needs better tools. Specific emojis that they can send their friends to show that they are there for them.”

Vodafone Foundation Director Andrew Dunnett, said: “The results of the global survey – which we believe to be one of the largest of its kind among teenagers in so many countries – will be a serious concern for any parent. The new generation that was born digital thrives in a world of constant connectivity, but there are clear risks for young people as well as benefits – and it is striking that cyberbullying troubles many young people more than drug abuse. Our research showed many teenagers find it difficult to help their friends when cyberbullying is happening, and the #BeStrong campaign has been created to help them convey emotional support”.


Top Apps in Singapore That Help You Earn Money

Rising costs of living and inflated property prices are part and parcel of fast-paced developed Singapore city. City dwellers are busy seeking money to fund their high standard of living in the country.

In recent years, technology has made it possible for people to search and find all type of information in a matter of seconds. With thousands of mobile apps already in store, we are spoilt for choice with the wide selection of apps available that we are actually willing to pay for.

However, there are more and more apps allowing users to turn a quick buck, by offering to pay you for using them. With that being said, finding additional income is getting easier with the various startups that allow people to trade time, tools or rooms in return for a little cash in your pocket.

From cleaning to grocery shopping, here are the top apps that not only flexible but will earn you pretty decent money for your efforts:



Fancy a fast road to easy money? Driving has become an increasingly appealing side job for those seeking an extra source of income. Drivers reportedly earn between $2.5 – 3K per month, if they work full time and after all the various deductions.


Carousell serves as a fast and simple way to sell the clutter in your life and find great deals to save you cash! This app is perfect for busy people as they are able to list an item for sale in 30 secs.


An average hotel stay costs above $150 and with Airbnb, the world’s largest accommodation provider for travellers, it is definitely an attractive option for both travellers who are seeking cheaper options and hosts who are in need of extra income. While owners of Housing Development Board flats are not able to apply, there are many in the private sector who are taking to this like a fish to water


Helpling serves as an online marketplace that arranges trusted and independent helpers to consumers in under 60 seconds. With a flat rate of $20/hour per booking, a helpling cleaner is able to make a whopping fee of $16 dollar per dollars



Upwork is a place where freelancers list their skills and employers turn to first for good quality work at affordable prices. Skills such as logo design and data entry could easily earn you decent money, and with all work being done remotely, you could easily do this from the comfort of your home.


Rather than hiring drivers and buying trucks to send groceries to your door, Market9 crowdsources its users who are paid $8 per trip to buy and deliver supermarket fresh produce to the doorstep of customers within their guaranteed 3-hour timeframe.


@Servcorp announces further expansion in Singapore with new office launch at #CapitaGreen

Singapore/Sydney, September 2015 – Servcorp Ltd (SRV:ASX), the leading executive serviced and virtual offices provider with offices in 52 cities across 23 countries, opened its new office in Singapore located at CapitaGreen, the latest and most sought-after Grade-A building in the heart of the central business district

(From Left) Servcorp COO Marcus Moufarrige, His Excellency General the Honourable Sir Peter Cosgrove AK MC (Retd), Governor-General of the Commonwealth of Australia, Her Excellency Lady (Lynne) Cosgrove and His Excellency Philip Green OAM Australian High Commissioner to Singapore. Source Instagram user @weewu

An opening celebration was held at the premise on 22 September 2015 which was officiated by His Excellency General the Honourable Sir Peter Cosgrove AK MC (Retd), Governor-General of the Commonwealth of Australia, Her Excellency Lady (Lynne) Cosgrove and His Excellency Philip Green OAM Australian High Commissioner to Singapore. The event was also graced by Senior Executives of Servcorp’s partners and clients.

Barely a year ago, Servcorp opened its South East Asia Headquarter at Singapore’s Marina Bay Financial Centre Tower 2. The opening of CapitaGreen office this year will expand their Singapore portfolio to six sites, on top of the existing sites at Battery Road, Marina Bay Financial Centre Tower 2, PSA Building, Suntec Tower 3 and The Metropolis.

Sir Peter Cosgrove AK MC (Retd), Governor-General of Australia, is giving speech for the opening of #Servcorp Capital Green Office. Source: Instagram user @weewu

With over US$80 million investment in building a global IT network, Servcorp provides the fastest wireless access in the market with 99.99% uptime guaranteed. Servcorp’s clients are able to obtain 24/7 global IT support with a 100-strong dedicated local IT support team, which makes Servcorp a reliable partner for tech giants clients like Dell and Microsoft.


For additional information, please visit: http://www.servcorp.com.sg


Launch of The @UBS Future of Finance Challenge #UBSinnovate

28 August 2015 – UBS yesterday launched The UBS Future of Finance Challenge in Singapore, a competition for technological ideas and solutions ideas that can improve the banking industry. Through this competition, UBS hopes to cultivate potentially disruptive technological ideas and solutions from entrepreneurs and technology start-ups to support a more open and collaborative financial services industry. Global launch events were also held across New York, London and Zurich.


As the financial industry faces disruption and rapid technology change, UBS seeks to further progress by searching for solutions to four challenges for banks going forward: delivering the ultimate client experience, offering superior products, building an efficient operating model and ensuring security in banking.


Held at Plug-In@Blk71, about 90 incubators, start-ups, tech-related organisations attended this briefing session to understand objectives and process of the competition. Our panel of experts talked about how UBS innovates and how we will apply our expertise to help the winning entrants refine their ideas and bring them towards fruition.


Rewards for the regional and global finalists include cash prizes and acceleration opportunities worth over USD $300,000 and over 300 hours of dedicated coaching and mentoring from UBS experts and partners.

Organiser from UBS at the Launch. Source: Instagram user @weewu

Entries should be submitted at www.ubs.com/innovate. The deadline for submissions is September 23, 2015.


  • Participants will be divided into 4 regions: Asia-Pacific (including Japan and Australia), EMEA (Africa & Western Europe), EMEA (Central and Eastern Europe, Middle East & Russia) and Americas.


  • A maximum of 15 participants per region will be shortlisted to attend Immersion Workshops in either Singapore (November 2 & 3), London (November 5 & 6), New York (November 9 & 10) or Zurich (November 12 & 13).


  • Three regional winners from each region will be selected to do a Final Pitch at the Global Final to be held in Zurich on December 10, 2015.


  • All participants must attend the Immersion Workshops / Global Final in person.



#UBS Is Searching For Innovative #Startups Around the World

UBS launched The UBS Future of Finance Challenge, an open competition for entrepreneurs and technology startups around the world. UBS is looking for innovative and potentially disruptive technological ideas and solutions that will support the transformation of the banking industry. It is UBS’s aspiration to support the competition winners in their bid to commercialise and scale their ideas and technologies by leveraging on its significant global presence, deep expertise in global banking and eco-system of innovation partners. Rewards for the regional and global finalists include cash prizes and acceleration opportunities worth over USD $300,000 and over 300 hours of dedicated coaching and mentoring from UBS experts and partners.


As the financial industry faces disruption and rapid technology change, UBS seeks to further progress by searching for solutions to four challenges for banks going forward: delivering the ultimate client experience, offering superior products, building an efficient operating model and ensuring security in banking. By inviting entrepreneurs and startups to present their ideas, UBS also supports a more open and collaborative financial services industry.

The UBS Future of Finance Challenge will be delivered in collaboration with several of the leading Fintech crowd-working and accelerator spaces including Level39 and JFDI.Asia, as well as the innovation agency 100%Open. This collaborative approach offers commercial and technical expertise to the innovators participating in the competition, and provides them with access to the innovation pipeline of a leading global financial services firm at the same time.

Check out the website now: www.ubs.com/innovate

#Techventure2015 in #Singapore aims for more deal flows

SINGAPORE, 6 August, 2015 – Techventure 2015, the premier meeting place in Southeast Asia for global technopreneurs and investors, is focusing efforts this year on increasing deal flow between the two sides.

Techventure 2014
Techventure 2014

Themed “Start Here! – where global technopreneurs and investors meet”, Techventure matches innovation with an enterprising tech-centered culture, and is the place to start and grow a technology business.

Now into its 19th year, Techventure, which will be held from 2122 September 2015 at the Marina Bay Sands Singapore, has grown into a global technology event attracting participation from Australia, Canada, China, France, Germany, Hong Kong, Hungary, India, Indonesia, Japan, Korea, Malaysia, Norway, Philippines, Russia, Thailand, Taiwan, Turkey, United Kingdom and the United States.

Designed to match investors with startups, Techventure features one-to-one sessions between startups and investors and these interactions will be tracked for follow-up after the conference. Techventure has enjoyed strong support among startups in Singapore.

Techventure 2015 is expected to see more than 100 investors 1,000 visitors and delegates gathering together from all around the world. It will feature different areas of technology – engineering and manufacturing; biotech and medtech; infocomm and digital media; and environmental sustainability. It is a must-attend event for anyone in this space.

“There are global talents with in-depth knowledge of their domestic markets in Singapore. Our startups can tap into this pool of talent for growth and expansion overseas,” said Dr Mark Hon, Acting Chairman of the Action Community for Entrepreneurship (ACE).

To celebrate Singapore’s 50th year of independence, Techventure 2015 will host a special panel of Singaporean technopreneurs, startup founders and investors who have built successful tech startups and venture capital funds. They will be sharing their experiences in growing technology ideas into thriving and profitable businesses. In addition, as a prelude to Techventure 2015, National Research Foundation Singapore (NRF) and ACE jointly organised the inaugural Singapore Startup Challenge. 8 of Singapore’s best startups were selected for mentorship by ACE in preparation to compete against global winning teams at Techventure International Startup Challenge.

Technology entrepreneurs and start-ups looking for seed funding and resources to scale can register early for Techventure 2015 as early bird discounts end on 15 August 2015. A ticket for a conference delegate costs S$350. An exhibition booth costs S$500 which includes a conference ticket during the promotion period.

Anthony Chow, the founder of local startup Igloohome, shares the advantages Techventure brings: “I think this event benefits everyone because of the networks that you can foster as well as the ideas you can generate from hearing what other people are doing as startups.”

For more information and to register, visit www.techventure.com.sg.

#RakutenInstituteofTechnology , Rakuten’s New Research Centre in #Singapore & #Boston

Singapore, 29 July 2015: Rakuten, Inc. announces the opening of Rakuten Institute of Technology in Singapore and Boston, joining the existing league of dedicated research and design centers in Tokyo, Paris and New York. To kick off, the Institute is hosting the Rakuten-Viki Global TV Recommender Challenge, a contest aimed at data scientists in the countries and regions of Asia with the goal of solving a problem utilizing the data of the global video streaming service provider and Rakuten Group company Viki. With the aim to grow and connect a community of data scientists to help and innovate consumer experiences and products, the Rakuten Institute of Technology in Singapore has also partnered with the Economic Development Board (EDB) on a Rakuten Data Science Training Programme.


To read the full press release, visit here

Entrepreneur’s Insights: Interview with Mr Hoe Yeen Teck, CEO of Helpling Singapore

We are half-way to the end of 2015! Without you knowing, this is the fourth episode of our Entrepreneur’s Insights! I have been receiving feedbacks from all around the world on my execution of interview. A mix of both good and bad. Luckily, the selection of entrepreneurs is generally well-received from the readers.

A common request from the ground is to do a video interview. I would certainly want to do that but as many of you might have known video production requires equipment and manpower which currently, I don’t have either. (That’s the sad part of running a one-man blog  and thing doesn’t get better when you still have a day job! sigh).

If there is any kind soul with the production expertise and would like to “sponsor” his or her service, please feel free to drop me a note.

Let’s get cracking on the interview. This time, we are speaking to Mr Hoe Yeen Teck, CEO of Helpling Singapore.

Mr HOE Yeen Teck, CEO Helpling Singapore
Mr HOE Yeen Teck, CEO Helpling Singapore
  1. Helpling is a new entrant in Singapore’s market. Do you mind giving a short description of the company as well as how you land the job as a CEO of Helpling Singapore? 

Ans: Helpling is an online platform that connects homeowners with part time cleaners. Leveraging on today’s technology, we believe that booking help for your home should be as easy as a few clicks. Gone will be the days where we have to trawl through newspaper advertisements or be vulnerable to the black market. 

I was originally the founder of Spickify working on a similar business model, and we got acquired by Helpling earlier this year. This is how I landed the job as the CEO of Helpling Singapore team. With support and investments from our partners, I am able to confidently extend my outreach to more households in Singapore.  

2.Technology sector is growing exponentially in Southeast Asia region. What is your view on Singapore positioned as a “Southeast Asia’s Silicon Valley”? 

Ans:  The tech scene in Singapore has definitely flourished over the years, but I am not quite sure if we are ready to call ourselves the Silicon Valley of Southeast Asia. Our Singapore government has been valiantly pushing ahead through infrastructural support and investment injection. But beyond this, entrepreneur spirit is the driving force and essence of the Silicon Valley we know today, something that cannot be achieved unilaterally from a policy push. The entrepreneurial community in Singapore is gathering strength, and perhaps one day we will achieve our own successes to create a name for ourselves.  

3.There are other online business directories that offer more comprehensive and wider range of services. How is Helpling different from other online platforms?  

 Ans: Helpling in an on-demand cleaning platform which matches homeowners with reliable cleaners. It charges a flat rate of $20 per hour (min 2 hours per booking), and payment is only processed after the cleaning is done. The service doesn’t charge agency fees, nor does it require customers to purchase a ‘package’. 


Helpling is also the only company in Singapore backed by a $1 million liability insurance for each and every job completed, adding to the advantages of using Helpling.  


  1. What are the challenges or opportunities for Helpling in the next 3 years?

Ans:  Home services is one of the last industries to go online, and the market is warming up to us. This is an opportunity for us, especially as customers feel the pressure of increased costs in hiring a live-in foreign domestic helper due to tightening regulations. 


A key challenge for us is scaling up our cleaner database. Cleaning is a tough job, and maybe even one that is frowned upon in Singapore. This is a social stigma we hope to eradicate. but meanwhile, expanding our team of dedicated, professional and tech-literate cleaners remains a challenge we have to overcome.  


  1. What is the expansion plan for Helpling in Southeast Asia ?

Ans:  Singapore is the first city in Asia Helpling has launched in, and we have ambitious plans on what is to come. Upon establishing ourselves in Singapore, there are plenty of expansion options we are looking at, including widening our service offering and increasing our geographical presence.  


  1. What is your view on wearable technology? Do you see any unexplored market in this space for Helpling to fulfill? 

 Ans: In many sense, cleaning is still  job that prides itself on good ol’ manual work to establish that personal touch that ultimately creates customer satisfaction. We have yet to see how wearable technology can be incorporated in our business, but we are definitely open to the idea as the technology matures. If there is anything the tech world has taught us, is that the possibilities are endless.  

  1. Is Helpling raising capital? If so, which funding stage the company is at right now?

Ans:  We raised Series B in March 2015. In total we have raised USD 62 million (series A and B). 


  1. As an entrepreneur yourself, what are the attributes do you think an entrepreneur should possess? 

Ans:  One key attribution an entrepreneur should possess is conviction. Towards your vision, towards the work you do everyday, and towards the value you bring to society. We see ups and downs everyday. Without the ability to grit your teeth through the most difficult of situations, throwing in the towel becomes too easy an option.  


An entrepreneur needs to have the ability to convince others of his/her vision too.  There is no best person beside the founder of company to do this, and your ability to do this can well determine how far your company runs.  


  1. You are an seasoned entrepreneur. What advices will you give for our budding entrepreneurs or peoplewho want to start a business? 

 Ans: Well, I will not describe myself as “seasoned”. I am still on the learning curve finding my own way on many things. But if there are two lessons I have come to learnt:  


(1) This is as much a journey of self-discovery as it is building something. Always ask questions, even of yourself. You do not know what you are capable or incapable of doing until you actually do it.  


(2) It is a long journey, not a sprint, and often times a lonely one. Surround yourself with lots of support, whether it’s from friends, family, or associates you meet as you build your dream. 


  1. It is said that every entrepreneur has their own set of checklist while evaluating a venture. As an entrepreneur, do you mind sharing with us yours?

Ans: My two key criteria will be clarity of vision, and strength of management team.