2 April 2015, Singapore – Tan Chong International Limited (Stock Quote: 693.HK), the parent company of Nissan and Subaru distributors, officially opened its three-building multi-brand showroom in Leng Kee Road. Located within the extension of the existing 25 Leng Kee Road Subaru showroom, the new facility houses all major models from Nissan and Subaru.
Occupying a total area of 6,668 square meters (sqm), the seven storey facility will be offered as a one-stop shop option for customers to view the different range of passenger and commercial vehicles distributed by TCIL.
The new S$40 million multi-brand showroom began construction in September 2012 and is part of TCIL’s effort to centralise and consolidate its operations across its different automotive brands.
“The opening of our new multi-brand showroom is a significant milestone for our automotive business in Singapore and it signifies our brands growing from strength to strength. We believe this opening will further build customer confidence in our company and the brands we represent,” said Mr Glenn Tan, Executive Director of Tan Chong International Limited.
For the first time ever, the Nissan brand will now be available on Leng Kee road, offering a new alternative location for new car purchases. Nissan customers can also expect work bay facilities for their car servicing needs in the new showroom.
Subaru customers can expect a bigger and better showroom twice the size of the previous facility and a new STI corner where visitors can purchase premium STI merchandise. The new office building will also house the headquarters of Subaru’s regional operations, which have expanded in the recent years to accommodate the growth of the brand in the region.
The new building will allow customers to view and test drive new cars at the showroom, while existing customers are able to benefit from the after-sales services at the workshop and customer lounge, all conveniently available within the same building.
On the weekend of 4 – 5 April 2015, Subaru will also host a Kansha Day at the new Leng Kee multi-brand showroom to thank their customers. Visitors will be offered sales and aftersales promotions as well as workshops and activities for kids. In addition, 30 lucky customers that purchase new Nissan vehicles during the month of April 2015 will stand a chance to win SGD $2,000 worth of petrol vouchers.