@TigerBeerSG – “Who Creates Kallang Wave?”

If you are avid YouTube audience, you would have noticed the ads from Tiger.

‘Unofficial History of Singapore’ is the latest Tiger’s campaign created by BBDO Singapore.

“Who created the Kallang Wave?”  is the part II of the campaign. In this ad, a mysterious crate was found in an abandoned bunker, revealing the identity of Chu Beng Huat. Tiger Beer has an exclusive interview with him sharing his incredible rags-to-riches story. Watch it for yourself:

Watch Part 1 here


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